Channel Sales Manager

Wilsonart International; Temple (TX); On-site; USD 85,000 - 120,000; Full time

Benefits offered by this job

Medical, dental, and life insurance

Tuition reimbursement

Paid vacation and holidays

Gym discounts and wellness

Job summary

Wilsonart is seeking a Channel Manager to drive the Home Center channel strategy, boosting volume and share with retailers like Lowe’s, Home Depot, Floor & Decor. You will plan programs, monitor promotions, and coordinate product rollouts with cross-functional teams.

Based in Temple, TX, you will analyze market trends, manage store displays and POS, and develop tools for influencers such as builders and consumers.

Qualifications

• Bachelor’s degree in marketing, finance, business administration or related field.
• 5 years channel marketing and sales negotiation work experience.
• Excellent interpersonal and communication skills with cross-functional teams.
• Ability to analyze data and build strategic plans for Home Center channels.

Responsibilities

• Execute channel/customer strategy into plans, projects, and programs.
• Identify needs of influencers (consumers, contractors, builders) and develop tools to meet them.
• Collaborate with retailers (Lowe’s, Home Depot, Floor & Decor) on product launches.
• Monitor competitive activity and promotions; support development of promotional incentives.
• Develop store displays, POP/POGs and drive growth through Home Center initiatives.
• Support sales in negotiating annual programs and prepare for line reviews and updates.

Skills

MS Office

Strategic thinking

Interpersonal skills

Analytical skills

Education

Bachelor’s degree in marketing/finance/BA or related field

Tools

IDM (Lowe’s)

Foundation (Floor & Decor)

IMA (Lowe’s)

Job description

Win at WilsonartAt Wilsonart, we don’t just make surfaces—we build careers. When you join our team, you become part of something bigger: a company driven by innovation, grounded in values, and powered by people who care.You’ll be surrounded by teammates who take pride in their work and look out for one another. You’ll have the chance to learn, grow and make a real impact. And you’ll be part of a company that believes winning means helping you succeed at work and in life.Here, you’ll win with:Support that keeps you wellMedical, dental, and life insuranceCompany-paid short- and long-term disabilityFSAs and dependent care optionsVision and legal benefitsGym discounts and wellness clinicsTuition reimbursement—for you and your dependentsOpportunities to growClear paths to promotion and internal mobilityTraining, coaching, and mentorshipDevelopment programs to support your goalsTime for what mattersPaid vacation and holidays in your first yearA culture that respects work-life balanceJob Description:Job DescriptionThe Channel Manager is responsible for executing the Home Center channel strategy and to drive increased volume and share gains within the channel. The scope of this role includes strategic planning, program development/execution and oversight/implementation of all Home Center programs and ensuring channel sell-through of key product launches and initiatives. In addition, the Channel Manager will need to understand the needs of key influencers like Building Industry Pro’s and Residential Consumers and help to develop tools and programs to meet their specific needs.Principle DutiesExecute channel/customer strategy into plans, projects, and programs in collaboration with management and sales that attract customers and succeed over the competition to win Home Center business.Constantly identify and understand needs of key influencers/personas (consumers, contractors & builders) and develop tools and programs that make it easier to do business and drive results through the channel.Work with internal teams to identify and launch products in store/online with retailers such as Lowe’s, Home Depot, Menards, Floor and Decor, etc.ResponsibilitiesEnsure success of annual channel plans by directing and coordinating product roll-outs, projects and programs.Monitor and compile competitive activity including new product introductions, promotions & incentives. Help create Wilsonart promotions & incentives to drive growth.Work with internal teams to develop meaningful programs that build brand loyalty, create brand advocates and drive sales.Identify, develop and implement strategic store displays, POP, & POGs in collaboration with Home Center team, internal teams, & customers.Maintain strong vendor relations with Merchants.Support Sales Team in negotiation of annual programs and preparation for line review, business meetings and marketing updates.Understand emerging trends and competitive landscape and share insights with internal teams.Create goals and measurement plans to gauge success of Home Center initiatives and ensure appropriate investment is profitable.Monitor daily customer/store requests and provide prompt solutions as needed.Manage third party needs/relationships (Rithum, Artguild, Chandler, CMG, etc.)Price Management – Keeping forms updated and communicated to field/internal teamsOnline Sales Management – Competent working knowledge of IDM (THD), Foundation (Floor and Décor), or IMA (Lowe’s). Includes managing new item set up, maintenance and marketing/promotions. Working with product management and marketing to compile all content needed to load on these platforms.Assist in Sales Analytics to identify best sellers & slow movers, proactively make recommendations based on data.Liaison between marketing, MSC and all other internal departments for the Home Center team.Travel required 25%Knowledge, Skills, AbilitiesExpert knowledge of computer skills required including Microsoft Office Suite.Demonstrated successful ability to build positive partnerships and work collaboratively with cross-functional business teams.Ability to think strategically with supporting analytical skills.Excellent interpersonal and communication skills with the ability to interact with all levels of the organization (internal & external).Working knowledge of (1 or more) IDM for The Home Depot, IMA for Lowe’s, Foundation for Floor & DecorKnowledge of Home Center internal systems and order processing to include product knowledge, internal software, IT/EDI processes, order entry, order processing, shipping/ logistics, returns, billing, rebates.Education And ExperienceBachelor’s degree in marketing, finance, business administration or related field.5 years channel marketing and sales negotiation work experience.High competency in project and stakeholder management.Building products and manufacturing industry a plus.Knowledge in retail, homebuilder, dealer and contractors an advantage.Experience in B2B, B2C and end to end marketing, preferred.WORKING CONDITIONSPHYSICAL REQUIREMENTS:Continuously stand/walk or lift/handle/carry material or equipment of moderate weight (20-50lbs)ENVIRONMENT:Located in a comfortable indoor area. Examples: executive, management and support positionsWe’re looking for people who are ready to learn, ready to lead and ready to make a difference. If that sounds like you, you can win at Wilsonart.Wilsonart is an equal opportunity employer. We do not discriminate on the basis of race, color, religion, creed, national origin or ancestry, sex, age, physical or mental disability, veteran or military status, genetic information, sexual orientation, gender identity, marital status, military status, order of protection status, or any other legally recognized protected basis under federal, state, or local law.