Category Strategy Intern: Insights & Sales Enablement

Highline Warren, LLC

Lisle (IL)

Hybrid

USD 25,000 - 30,000

Full time

4 days ago
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Job summary

Highline Warren, LLC is seeking a Sprayway Category Intern to support category analysis, consumer insights, and sales enablement. The role offers hands-on experience across consumer packaged goods, retail category management, and syndicated data platforms within a hybrid internship in Lisle, IL.

You will work on a capstone project, dive into professional and industrial channels, and help develop compelling sell stories and trade show support.

Qualifications

  • Currently pursuing a degree in business, marketing, analytics, economics, or a related field.
  • Strong interest in consumer packaged goods, retail, category management, sales strategy, or product marketing.
  • Comfortable working with data and able to translate findings into clear business insights.
  • Strong written and verbal communication skills, with the ability to build polished presentations and summarize key takeaways.
  • Proactive, curious, detail-oriented, and comfortable managing a project from concept through final recommendation.
  • Experience with Microsoft Excel and PowerPoint preferred; exposure to syndicated data platforms such as Circana is a plus.

Responsibilities

  • Capstone Project Ownership: Own and develop a summer-long project rooted in category, consumer, and shopper insights. The intern will be expected to identify an opportunity, develop a recommendation, and present the concept to leadership for potential future action by the Sprayway team.
  • Sprayway Professional Channel Support: Conduct a deep dive into the Sprayway Professional product lineup and build an understanding of industrial, professional, and commercial cleaning channels. This may include customer visits, trade shows, competitive research, customer feedback analysis, and identifying potential gaps or opportunities within the product portfolio.
  • Sales Deck and Sell Story Development: Assist with the development and maintenance of Sprayway sales materials, including sales decks, category stories, competitive comparisons, store set photography, product imagery, marketing copy, and supporting Circana or point-of-sale data as needed.
  • Trade Show Support: Support Sprayway-related trade show planning and execution, including sampling coordination, booth artwork direction, product presentation, show preparation, and on-site support when schedule and availability allow.
  • Data and Analytics: Learn and utilize Circana, retailer point-of-sale data, and other analytical resources to monitor category trends, competitive performance, retailer activity, and business implications. Prepare a biweekly category update summarizing what is happening in the market, how it impacts Sprayway, and where opportunities may exist.
  • Review and Consumer Feedback Analysis: Analyze Sprayway product reviews across key retail platforms, monitor competitor reviews, and help develop a repeatable process for tracking consumer feedback, identifying themes, and translating insights into actionable recommendations.

Skills

Category analysis
Consumer insights
Sales enablement
Data interpretation
Presentations
Team collaboration

Education

Pursuing degree in business/marketing/analytics/economics

Tools

Circana
Excel
PowerPoint

Job description

Highline Warren, LLC is seeking a Sprayway Category Intern to support category analysis, consumer insights, and sales enablement. The role offers hands-on experience across consumer packaged goods, retail category management, and syndicated data platforms within a hybrid internship in Lisle, IL.

You will work on a capstone project, dive into professional and industrial channels, and help develop compelling sell stories and trade show support.

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