Category Marketing Manager

MaxTech, Inc.; Chicago (IL); Vor Ort; USD 90.000 - 130.000; Vollzeit

Zusammenfassung

Maxxon Corporation, part of the MaxTech family, seeks a Category Marketing Manager to lead downstream product marketing initiatives, support sales enablement, and develop deep customer insights. The role blends technical product knowledge with strategic marketing to drive adoption of Maxxon's gypsum underlayment, sound control, and related solutions across construction projects.

You will coordinate collateral, shape go-to-market plans, and collaborate with engineering, sales, and manufacturing

Qualifikationen

• Bachelor’s degree in marketing, business, or related field.
• 7+ years in product/marketing in building materials or construction.
• Strong project management and analytical skills.
• Excellent communication and presentation abilities.
• Strategic thinker with customer-centric mindset.
• Results-oriented with track record of product success.
• Collaborative team player in fast-paced environments.

Aufgaben

• Develop and execute marketing strategy across Maxxon business units.
• Gather insights on markets, customers, and competitors.
• Define product positioning and align with the applicator network.
• Drive new product development with market-driven additions.
• Lead go-to-market activities and customer growth strategies.
• Own creative collateral and ensure technical excellence.

Kenntnisse

Marketing strategy

Product marketing

Project management

Analytical skills

Communications & presentation

Strategic thinking

Cross-functional collaboration

Ausbildung

Bachelor's degree in marketing or business

MBA or advanced degree

Jobbeschreibung

Category Marketing Manager

Established in 1972, Maxxon is the industry leader for gypsum underlayment, pioneering Gyp-Crete® and establishing ourselves as the premier experts in sound control with our innovative Acousti-Mat products. While gypsum underlayment and sound control make up the lion's share of the business reach, our scope can include Insulation/Fireproofing/Concrete Balcony Waterproofing.

Maxxon is seeking a dynamic and experienced Category Marketing Manager to lead our downstream product marketing initiatives and support sales enablement efforts. This role focuses on developing deep customer and competitive insights, leveraging technical product knowledge to coordinate the delivery of product collateral, and shaping go-to-market strategies for new and existing products. The ideal candidate will integrate deep marketing expertise with customer insights and strategic acumen to craft comprehensiveproduct marketing plans. These plans are designed to foster market adoption and drive the success of our product portfolio, both strategically and tactically.

Key Responsibilities:

Develop and Execute Marketing Strategy based on Expertise of Maxxon's Business Units

• Market & Audience Insights - Connecting Stakeholders to Growth
• Product Positioning - Product Management Alignment with our Applicator Network
• New Product Development - Market Trends & Profitable Additions to Maxxon's Offering
• Go-to-Market Activities - Develop Customer Growth Strategy/Seek New Audiences
• Owning Creative Solutions - Produce the Vehicles for Growth within the Business

Connection of Marketing Team to Other Maxxon Departments

• Communication of Business Unit Drivers - Ensure Clarity of Goals and Purpose
• Consistent Process Adoption - Alignment with Maxxon Corporate Initiatives and Goals
• Accuracy and Clarity - Fundamental Collateral Output to Leverage Technical Excellence
• New Business Ventures - Building Envelope Market Awareness
• Brand Identity - Capitalize on our tremendous brand reputation

Qualifications:

• Bachelor's degree in marketing, business, or related field; MBA or advanced degree preferred.
• 7+ year experience with a proven track-record of success in product marketing and/or product management, preferably in the building materials or construction industry.
• Strong project management and analytical skills with the ability to interpret market data, customer insights, and competitive intelligence.
• Excellent communication and presentation skills, with the ability to influence cross-functional teams and stakeholders.
• Strategic thinker with a customer-centric mindset and a passion for driving product innovation.
• Results-oriented with a focus on driving measurable business outcomes and product success.
• Collaborative team player with the ability to thrive in a fast-paced, dynamic environment.

Company Overview:

Maxxon Corporation along with the MaxTech family of brands is a leading manufacturer of high-performance building materials in the construction industry. With over 50 years of experience, Maxxon is known for its innovative solutions that enhance the durability, safety, and sustainability of construction projects worldwide. Our products, ranging from underlayments and floor toppings to sound control and moisture mitigation systems, are trusted by architects, contractors, and building owners for their quality and reliability.

At Maxxon, we are committed to pushing the boundaries of innovation to meet the evolving needs of our customers. Our dedicated team of professionals works tirelessly to develop and deliver cutting-edge products that set new standards for performance and efficiency in the construction industry. Focused on customer satisfaction and continuous improvement, Maxxon is dedicated to providing superior products and unparalleled service to our valued customers.