Category Manager - Apparel Detroit, MI

StockX Inc.; Detroit (MI); On-site; USD 70,000 - 90,000; Full time

Job summary

A leading marketplace for apparel is looking for an Apparel Category Manager to drive category growth and manage relationships within the fashion community. In this role, you'll establish the growth strategy for apparel, leveraging your deep understanding of second-hand fashion culture and strong connections with sellers. You will be instrumental in crafting the go-to-market strategy and ensuring the success of this new initiative within the organization, shaping its future trajectory.

Qualifications

• 5+ years of experience in category management or related roles.
• Deeply embedded in second-hand fashion and apparel culture.
• Strong relationship builder with credibility among sellers.

Responsibilities

• Define and execute the growth strategy for apparel.
• Maintain deep knowledge of apparel culture and sellers.
• Build and own a pipeline of high-impact apparel sellers.

Skills

Category management

Strong relationship building

Data literacy

Understanding of pricing dynamics

Comfortable with second-hand fashion

Job description

Help empower our global customers to connect to culture through their passions.

Why you’ll love this role:

StockX is the world’s leading marketplace for current culture, built at the intersection of commerce, community, and credibility. Apparel is foundational to StockX — not just as a category, but as an expression of identity, culture, and global trends.

We are expanding how apparel culture shows up on StockX through creator-driven, community-oriented commerce experiences that blend storytelling, expertise, and transaction. To do this well, we need category leaders who don’t just understand the apparel market — they live inside it.

The Apparel Category Manager is the single-threaded owner of apparel category growth within a new, high-priority commerce initiative. This person is the in-house expert on Fashion & Apparel culture, people, economics, and moments — and is responsible for translating that expertise into supply growth, engagement, and GMV.

You will act as:

• The internal authority on the first-hand and second-hand apparel ecosystem
• The external face of StockX to apparel sellers, creators, designers, and community leaders
• The architect of the apparel go-to-market playbook for this new initiative

This role blends deep cultural fluency, strategic ownership, and hands-on execution. Early on, you will own everything related to apparel within this initiative. As the category scales, you will grow into a leader overseeing a broader apparel portfolio and team.

What You’ll Do:

Own the Apparel Category End-to-End

• Define and execute the growth strategy for apparel within the platform
• Own category-level performance across supply, engagement, and revenue
• Establish quarterly goals, leading indicators, and operating rhythms

Be the Market & Culture Expert

• Maintain deep, current knowledge of apparel culture, including:
• Key sellers, creators, designers, brands, and retailers
• Seasonal drops, brand dynamics, collaborations, and cultural moments
• Pricing dynamics, liquidity, and resale economics
• Serve as the internal voice of the apparel community, informing product, marketing, and platform decisions

Supply & Creator Acquisition

• Build and own a pipeline of high-impact apparel sellers, shops, designers, influencers, brands, and creators
• Personally recruit and onboard flagship sellers who set the tone for the platform
• Develop seller strategies that balance credibility, storytelling, and commerce

Commerce Strategy & Category Moments

• Identify and orchestrate Fashion & Apparel-specific moments, campaigns, and formats that drive engagement and conversion
• Partner with Category Marketing to design culturally authentic activations
• Experiment with new approaches and iterate quickly based on performance and feedback

Cross-Functional Leadership

• Work closely with Account and Partnerships Managers to scale seller acquisition and support
• Collaborate with Product and Engineering to shape features and tools that matter to category sellers and buyers
• Provide clear, actionable insights from the market to influence roadmap prioritization

Build the Playbook

• Document learnings, frameworks, and best practices that can be reused across future categories
• Help define what “great” looks like for category ownership at StockX
• Support hiring and onboarding as the apparel category team grows

About you:

• Deeply embedded in second-hand fashion & apparel culture — you know the people, platforms, trends, and economics, and you’re already plugged into the ecosystem
• 5+ years of experience in category management, partnerships, marketplace growth, brand, or operator roles in apparel, streetwear, fashion, or adjacent ecosystems
• Comfortable owning outcomes, not just strategy — you execute, iterate, and adapt
• Strong relationship builder with credibility among sellers, creators, designers, and community members
• Data-literate and commercially minded — you understand pricing, margins, liquidity, and incentives
• Entrepreneurial, scrappy, and energized by building something from the ground up

Nice to Have:

• Existing network of apparel resellers, brand operators, designers, boutiques, or creators
• Experience buying and selling apparel or operating within resale or fashion marketplaces
• Familiarity with content-driven commerce, creator platforms, or enthusiast communities
• Experience working cross-functionally with product and engineering teams
• Experience running your own business or startup

Why This Role Matters:

Apparel will define the early perception and success of this new commerce initiative at StockX. This role sets:

• The cultural bar for the platform
• The go-to-market blueprint for future categories
• The credibility of StockX with the apparel community

You will have outsized influence on how StockX expands its leadership from marketplace into deeper cultural engagement.

Pursuant to applicable hiring regulations, we will consider for employment qualified applicants, including those with arrest and conviction records, in a manner consistent with the regulation.

StockX is an equal opportunity employer and values diversity. We do not discriminate on the basis of race, religion, color, national origin, gender, sexual orientation, age, marital status, veteran status, or disability status.