Category Development Manager

Red Bull North America; San Antonio (TX); On-site; USD 85,000 - 110,000; Full time

Benefits offered by this job

Travel 40-50%

Benefits eligible

Job summary

Red Bull North America seeks a data-driven Insights Analyst to translate syndicated and consumer data into actionable business recommendations. You will partner with sales, marketing, and supply teams to influence category strategies.

The role requires 3–5 years in CPG analytics, strong Excel/PowerPoint, and travel 40-50% in a permanent position.

Qualifications

• Bachelor's degree in Business, Marketing, Analytics, Management, or a related field preferred.
• 3-5 years of experience in consumer packaged goods, retail, category management, shopper insights, sales analytics, or a related field.
• Experience analyzing syndicated, POS, loyalty, or consumer data to generate insights and drive business recommendations.
• Strong analytical skills with the ability to translate complex data into clear, actionable stories and recommendations.
• Demonstrated ability to build collaborative relationships with customers and cross-functional business partners.
• Strong communication, presentation, and influencing skills.
• Proficiency in Microsoft Excel and PowerPoint.
• Strong organizational skills with the ability to manage multiple priorities and projects simultaneously.
• Understanding of retail merchandising, assortment, pricing, promotion, or category management principles.

Skills

Analytical skills

Data storytelling

Cross-functional collaboration

Communication

Presentation skills

Excel

PowerPoint

Organization

Category management knowledge

Syndicated data analysis

Education

Bachelor's degree in Business, Marketing, Analytics, Management, or a related field

Tools

Circana (IRI)

NielsenIQ

Numerator

dunnhumby

84.51

Power BI

Tableau

Job description

• Bachelor's degree in Business, Marketing, Analytics, Management, or a related field preferred.
• 3-5 years of experience in consumer packaged goods, retail, category management, shopper insights, sales analytics, or a related field.
• Experience analyzing syndicated, POS, loyalty, or consumer data to generate insights and drive business recommendations.
• Strong analytical skills with the ability to translate complex data into clear, actionable stories and recommendations.
• Demonstrated ability to build collaborative relationships with customers and cross-functional business partners.
• Strong communication, presentation, and influencing skills.
• Proficiency in Microsoft Excel and PowerPoint.
• Strong organizational skills with the ability to manage multiple priorities and projects simultaneously.
• Understanding of retail merchandising, assortment, pricing, promotion, or category management principles.

PREFERRED QUALIFICATIONS

• Experience conducting category reviews and delivering insights to customers or internal stakeholders.
• Familiarity with syndicated data platforms such as Circana (IRI), NielsenIQ, Numerator, dunnhumby, 84.51, or similar tools.
• Experience supporting sales, category management, shopper insights, or customer development initiatives.
• Experience in the beverage, CPG, grocery, convenience, or retail industries.
• Familiarity with visualization and analytics tools such as Power BI, Tableau, or similar platforms.

• Travel 40-50%
• Permanent
• Benefits eligible