Analyze and interpret category information in order to identify opportunities and enhance category performance, incorporating both the retailer’s goals and MEC business objectives.
Essential Job Functions :
- Assist in the application of category management principles to identify customer / consumer insights to strategically position our client and our retail partners for success
- Assist in the development of preparing category management plans and presentations for key customers using multiple data sources, and present findings to appropriate teams in support of business plans
- Assist in the management of the sales planning process to identify trends and review key indicators; track opportunity gaps and highlight causal factors
- Utilize POS tools, shipment data, syndicated data and standard reference material in assisting in the preparation of customer presentations, promotional evaluations and special project work
- Assist in driving category development principles with key customers to differentiate our client from competition to attain increased distribution, space and display resulting in increased sales and profit
- Prepare space planning planograms and analysis for key accounts utilizing Space Planning software and Nielsen or retailer data.
Position Requirements :
- BS / BA required
- 2+ Years CPG experience in sales analytics
- High level of expertise in the use of Microsoft Office
- Technical and broad spectrum knowledge and application of Category Development tools;
- Proficiency in Nielsen Syndicated Data, and shelf management software and principles
- Solid analytical skills with the ability to identify opportunities and problems; use information resources to construct actionable forecasts and solutions
- Ability to communicate clearly and effectively both verbally and in writing to a widely diverse audience to ensure information is clearly presented
Key Success Factors
- The ability to take projects from concept to release
- The ability to develop trusting business partnerships across cross-functional teams