Canvas UGC creator for an iPhone and iPad sketchbook app

Viral; United States; Hybrid; USD 2,300 - 9,100; Full time

Benefits offered by this job

Performance-based pay

2-week paid campaign

Job summary

Viral is seeking creators in the United States to produce English-language videos demonstrating an iPhone/iPad sketching app. Videos must showcase finger drawing, with clear app visibility, and a personal, genuine voice within a 9:16 vertical format.

During a 2-week paid campaign, creators will publish 3 videos weekly, disclose sponsorships, and avoid synthetic testimonials. Apple Pencil is optional on compatible iPads; no equipment purchases required.

Qualifications

• Original short vertical videos (9:16) under 30 seconds.
• Clear on-camera presence with your own voice.
• Access to an iPhone or iPad capable of running the app; Apple Pencil not required.

Responsibilities

• Create and publish 3 videos per creator per week during 2 paid weeks.
• Ensure app is visible for at least 3 seconds in each video.
• Disclose paid relationship using platform tools and advertising rules.

Skills

Video creation

On-camera speak

English proficiency

Instruction-following

Tools

TikTok

Instagram

iPhone/iPad

Job description

This app is a simple sketchbook for iPhone and iPad featuring finger drawing, separate notebooks, and iCloud sync. Apple Pencil is optional on compatible iPads.

The app is a simple sketchbook for iPhone and iPad. Draw with your finger, keep rough ideas in separate notebooks and sync them with iCloud. Apple Pencil is optional on a compatible iPad. Show a real, imperfect sketch rather than a polished ad.

Goal and audience

Help US iPhone and iPad users discover the app and visit its App Store page. Make English-language videos about capturing ideas and enjoying drawing without aiming for perfection.

Video ideas

• Capture an idea on your iPhone with a quick finger sketch before you forget it.
• Show a low-pressure sketch break on iPhone or iPad, starting with the first line.
• Create separate notebooks for two projects, then sketch in one.
• Explain why you keep imperfect drawings instead of waiting for a perfect idea. Describe only your genuine experience.

Requirements

• Have access to an iPhone or iPad that can run the app; confirm the device model and that you can open and use the app before a hire. Apple Pencil is not required. Do not buy equipment or make a finished promotional video just to verify access.
• Make original vertical 9:16 videos under 30 seconds, with the app clearly visible for at least 3 seconds.
• Show yourself briefly and use your own voice with a readable device close-up. Do not repost others' footage or use synthetic testimonials.
• Open with a visible sketch or action, explain one useful benefit and invite viewers to find the app on the App Store.
• Demonstrate finger drawing on iPhone or iPad. If you show Apple Pencil, use a compatible iPad; never imply Apple Pencil works on iPhone. Test every feature you demonstrate first.
• Do not claim professional brushes, layers, exports, templates, free premium access or other unverified features.
• Publish 3 videos per creator per week on the supported TikTok and Instagram platforms during 2 paid weeks.
• Clearly disclose the paid relationship using the platform's disclosure tools and applicable advertising rules.

Payment and timing

Compensation is performance-only under the campaign's displayed view formula and milestone bonuses, with no base pay, salary or retainer. Confirm acceptance of those terms before starting. The two paid weeks start the day the first creator is hired; each week runs from that weekday. Recruitment closes if nobody is hired within 7 days.

Creative approach

Use your own style and honest experience. These ideas are starting points, not scripts. No external video references or reuse rights have been verified; paid reuse needs a separate rights agreement.

Payment

Creators get performance payouts based on CPM rates applied per video: From 200 to 999,999 views, a rate of $1.00 / 1,000 views is paid. Applies to TikTok and Instagram only. Creators get bonus payouts applied per video. Unlocked tiers are aggregated. At least 50,000 views, cumulative bonus reaches $50.00. At least 100,000 views, cumulative bonus reaches $100.00. At least 250,000 views, cumulative bonus reaches $250.00. At least 500,000 views, cumulative bonus reaches $450.00. At least 1,000,000 views, cumulative bonus reaches $850.00. Applies to TikTok and Instagram only. Bonuses are paid immediately once performance tiers are reached. Performance payouts stop at $200.00 every week; base payout and fixed salary are not affected. Videos count toward performance payouts for 31 days after publication, including videos published before the payout period. The weekly limit is guaranteed. When your videos earn more than it in a week, the brand pays the rest separately, up to $1849.80 per video, once it has funded that amount. The campaign is funded week by week and can end after any week; views after the campaign ends are not paid.

Schedule and audience

• Campaign length: 2 weeks, starting the day you are hired.
• Videos per creator each week: 3.
• Video languages: en.
• Target markets: USA.

Who should apply

Creators must live in the US and make English-language videos. Confirm access to an iPhone or iPad that runs the app, including the device model and ability to open and use the app. Apple Pencil is optional, only on a compatible iPad; do not require equipment purchases or a finished promotional video for verification. Review 3–10 original portfolio videos for clear demonstrations, an understandable opening and a genuine personal voice. Prefer evidence of a US audience interested in sketching, journaling or creative routines on iPhone or iPad; residence alone is not audience evidence. Request missing audience information rather than assuming a mismatch. No minimum follower count; small portfolios are not automatic rejections. Do not use repost or synthetic-testimonial accounts. Confirm capacity for 3 videos per week for 2 paid weeks and acceptance of the fixed performance-only terms. Every hire or rejection is an owner decision in Applications.