Campus Communications & Marketing Strategist

Connecticut State Community College; Norwich (CT); On-site; USD 65,000 - 79,000; Full time

Job summary

CT State Community College is seeking a Strategic Communications & Marketing Coordinator to lead campus communications and align messaging with CT State Marketing. You will collaborate with campus leadership and advancement teams to boost enrollment, student success, and partnerships.

The role combines strategic planning, media relations, content development, social media, and stakeholder engagement to advance campus goals and statewide priorities.

Qualifications

• Bachelor’s degree in an appropriately related field with two or more years of related experience.
• Professional practice of journalism, social media and public relations.
• Proficiency with Microsoft Office applications (Word, Excel, PowerPoint, Outlook, Teams)

Responsibilities

• Develop and implement strategic communications and marketing plans aligned with campus priorities.
• Create and manage integrated campaigns supporting enrollment growth, student success, workforce development, and community engagement.
• Develop and distribute press releases, maintain relationships with local media, and respond to media inquiries.
• Coordinate website content updates with CT State Web Services team.
• Write and produce documents and collateral to support campus programs and events.
• Serve as campus communications advisor to leadership for events and outreach.
• Develop written remarks for leaders as needed.
• Research opportunities to promote the campus.
• Oversee campus social media accounts and develop engagement strategies.
• Support development of marketing materials, newsletters, and digital content.
• Coordinate photography and videography, and storytelling for brand awareness.
• Coordinate with freelancers and campus coordinators.

Skills

Journalism

Social media

Public relations

Copy writing

Desktop publishing

Event planning

Media relations

Interpersonal skills

MS Office

Communication skills

Education

Bachelor’s degree

Tools

Microsoft Office

Job description

CT State Community College is seeking a Strategic Communications & Marketing Coordinator to lead campus communications and align messaging with CT State Marketing. You will collaborate with campus leadership and advancement teams to boost enrollment, student success, and partnerships.

The role combines strategic planning, media relations, content development, social media, and stakeholder engagement to advance campus goals and statewide priorities.