Campaign Operations Specialist

True Media; Minneapolis (MN); Hybrid; USD 45,000 - 55,000; Full time

Job summary

A leading company in advertising services is seeking a Campaign Operations Specialist to manage client campaigns and website tagging. This entry-level role requires exceptional communication and organizational skills, with a hybrid work schedule. The specialist will work closely with clients and vendors to ensure effective campaign delivery and tracking.

Qualifications

• Entry level position requiring proactive and strategic mindset.
• Experience with campaign setup and tracking is essential.

Responsibilities

• Develop and manage client campaigns and implement tracking.
• Monitor campaign pacing and alert relevant teams of issues.
• Maintain vendor relationships and ensure campaign delivery.

Skills

Communication

Interpersonal Skills

Organizational Skills

Tools

Google Campaign Manager

Google Tag Manager

Google Analytics

Job description

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Open position in True Media office locations including St. Louis, MO, and Minneapolis, MN; Hybrid work schedule: 3 days in the office, 2 days working from home.

A Campaign Operations Specialist works on a portfolio of clients to build and manage client campaigns and website tagging. The Campaign Operations Specialist is proactive, strategic, organized, and exhibits exceptional communication and interpersonal skills.

Essential Duties and Responsibilities (Other duties may be assigned)

1. Campaign Planning and Management

• Develop and manage campaigns and implement tracking that aligns with client goals. Monitor campaign pacing and alert relevant client teams of any issues that arise. Work with vendors to ensure expected and contracted campaign delivery.
• Understand client needs to implement effective campaign setup and tracking. Able to work in Google Campaign Manager, Google Tag Manager, and Google Analytics. Responsible for campaign setup and maintenance, tracking, and reporting as needed.
• Channel Optimization & Reporting

• Monitor campaign delivery and media delivery reporting as needed. Elevate complex reporting requirements to Campaign Operations Supervisor for guidance and mentorship.

• Vendor Relationships

• Traffic creative to meet vendor specifications and communicate effectively in relevant channels at each step. Maintain current and accurate time records related to all functions of agency, client, and team work assignments in Advantage software system. Attend internal training, online conferences, seminars, and travel to client locations.

Additional Information

• Seniority level: Entry level
• Employment type: Contract
• Job function: Management and Manufacturing
• Industries: Advertising Services