Campaign Operations Lead: Orchestrate High-Impact Campaigns

MGM Resorts International; Las Vegas (NV); On-site; USD 65,000 - 95,000; Full time

Benefits offered by this job

Wellness incentive programs

Hotel, food & beverage and partner-dis

Job summary

Las Vegas, NV – MGM Resorts International is seeking a Campaign Operations Manager to translate marketing strategy into executable workflows within our marketing platforms. You will configure assets, validate data, schedule campaigns, and ensure accurate deployment to support revenue and guest engagement objectives.

In this role you’ll collaborate with Creative, IT, and vendor partners, perform pre-deployment checks, troubleshoot issues, and drive continuous improvements in campaign processes to

Qualifications

• Bachelor's degree required or equivalent experience.
• 2+ years in campaign operations, direct marketing, or related field.
• Experience with campaign or CRM systems.
• Familiarity with data file structures, list management, and QA practices.

Responsibilities

• Translate briefs into executable workflows in the campaign management platform.
• Build and configure campaign assets including audience selections, content, offers, and deployment parameters.
• Independently manage campaign workflows, ensuring assets are uploaded, validated, and scheduled.
• Perform pre-deployment quality checks and approve processes.
• Coordinate with Creative, IT, and vendor partners to ensure timely delivery of components.
• Troubleshoot issues during campaign setup with IT or platform support.
• Prepare and transmit final output files and validate production proofs.
• Monitor deployments and document execution activities and QA findings.
• Identify opportunities to improve processes and increase efficiency.

Skills

Campaign operations

Direct marketing

CRM systems

Data quality assurance

Cross-functional collaboration

Education

Bachelor's degree

Tools

Patron Management

PKMS

OMS

Job description

Las Vegas, NV – MGM Resorts International is seeking a Campaign Operations Manager to translate marketing strategy into executable workflows within our marketing platforms. You will configure assets, validate data, schedule campaigns, and ensure accurate deployment to support revenue and guest engagement objectives.

In this role you’ll collaborate with Creative, IT, and vendor partners, perform pre-deployment checks, troubleshoot issues, and drive continuous improvements in campaign processes to