Business Unit General Manager

Yellowstone Local; Huntsville (AL); On-site; USD 75,000 - 90,000; Full time

Benefits offered by this job

Base salary

Performance bonuses

Company-branded take-home vehicle

Health and dental coverage

401(k) with employer match

PTO and Holiday PTO

Relocation assistance

Direct reporting to Mazama President

Job summary

Mazama Services, represented by Yellowstone Local, seeks a General Manager to lead the Aon Water Technology unit in Huntsville. You will drive revenue growth, lead frontline teams in sales, installation, and service, and build scalable processes to expand the business.

You’ll coach a young team, develop a consultative sales culture, and manage margins while reporting to Mazama’s leadership. The role offers performance-based incentives, relocation support, and strong benefits.

Qualifications

• 3–5 years of relevant experience in sales leadership, business operations, general management.
• Demonstrated ability to lead, coach, and improve a consultative sales function, with a strong focus on revenue generation.

Responsibilities

• Own the day-to-day performance, sales growth, and development of the Aon Water Technology water filtration business unit.
• Lead revenue generation and business development efforts, with a focus on growing Aon.
• Directly manage frontline employees across water treatment sales, installation, and service while coordinating with the Service Coordinator.
• Coach and develop inexperienced employees into capable, accountable professionals.
• Drive at least 20% first-year revenue growth over the established trailing-12-month baseline.
• Build toward and sustain a 60% Gross Profit margin through disciplined management of revenue, payroll, COGS, vehicle costs, and equipment costs.
• Develop an ethical, consultative sales process capable of producing a 60% qualified sales close rate.
• Establish consistent sales coaching, pipeline management, customer follow-up, and pricing discipline.
• Use CRM, operational data, scorecards, and financial reporting to identify problems, track KPIs, and improve performance.
• Strengthen installation professionalism, workmanship, documentation, commissioning, customer education, and quality assurance.
• Implement and maintain installation QA processes, including complete closeout documentation and repeat-visit tracking.
• Build continuing technical and diagnostic development for the service team around Kinetico water treatment systems.
• Expand Aon’s Builder Plan channel by completing approved offerings and developing measurable pipeline and performance tracking.
• Build a formal affiliate marketing program with clear partner targeting, CRM attribution, follow-up, and performance measurement.
• Manage customer escalations and resolutions while protecting customer trust and long-term business health.
• Make hiring, coaching, disciplinary, and performance-management decisions within established company procedures and authority.
• Work closely with the President and shared-service teams to align staffing, marketing, inventory, financial performance, and operational priorities.
• Build systems and develop people so growth doesn’t depend on you personally rescuing every sale, installation, service call, or customer issue.

Skills

Sales leadership

Business operations

General management

Coaching

Revenue growth

Education

Bachelor’s degree preferred

Tools

CRM

ERP

Field service software (e.g. ServiceTitan)

Job description

Yellowstone Local is proud to represent Mazama Services, an industry leader in water treatment.

You’re not stepping into a business that needs babysitting. You’re stepping into one with real potential, a developing team, strong products, and the opportunity to build the operation into what it should be.

This is a sales-focused General Manager role responsible for managing and growing the Aon Water Technology water filtration business unit. You’ll lead the team, drive revenue, strengthen sales performance, and build the systems and partnerships needed to expand the business.

What's in It for You?

• Base Salary: $75,000–$90,000 annually

• Approximately $20,000 in annual performance opportunity through monthly KPI bonuses

• Additional earning upside for exceeding goals and sustaining strong performance over three-month periods

• Company-branded take-home vehicle

• BCBS health and dental coverage, with Mazama paying 50% of the employee rate

• 401(k) with 3% employer match

• Up to 40 hours of accrued regular PTO plus 20 hours of Holiday PTO

• Approved relocation assistance of $2,000–$5,000

• Direct reporting relationship with the President of Mazama Services

• Opportunity to earn greater operating authority as you demonstrate sound judgment, leadership, and business performance

• Lead an established business with premium Kinetico equipment, an excellent CRM platform, an existing customer base, and shared-company resources

Why You’ll Love It Here

• You’ll own a stable but underdeveloped water treatment operation with significant opportunities for revenue growth, consultative sales, service, installation quality, and channel development.

• You’ll directly coach and develop a young frontline team instead of managing through layers of middle management.

• You’ll have the opportunity to shape sales processes, installation QA, technical development, Builder Plan expansion, affiliate marketing, and the future leadership structure of the business.

• Mazama believes leadership means protecting customers, developing employees, owning results, communicating directly, and making decisions based on evidence.

• You won’t be expected to personally solve every technical, sales, or operational problem. You’ll be expected to build a team and operating system capable of solving them consistently.

• You’ll have access to shared support across Dispatch, Customer Service, Marketing, Accounting, Inventory, Human Resources, and other Mazama functions.

• The opportunity is substantial, and so is the responsibility. Installation quality needs improvement, technical capabilities need continued development, and new growth channels need to be built. If you thrive on driving sales, developing people, and growing businesses, that’s the opportunity.

Your New Role

The role currently reports to the Albertville office while supporting growth in the Huntsville market, with a longer‑term plan to move more Aon operations into the Huntsville area. Your will:

• Own the day‑to‑day performance, sales growth, and continued development of the Aon Water Technology water filtration business unit.

• Lead revenue generation and business development efforts, with a focus on growing Aon.

• Directly manage frontline employees across water treatment sales, installation, and service while coordinating closely with the Service Coordinator.

• Coach and develop inexperienced employees into capable, accountable professionals.

• Drive at least 20% first‑year revenue growth over the established pre‑start trailing‑12‑month baseline.

• Build toward and sustain a 60% Gross Profit margin through disciplined management of revenue, direct payroll, cost of goods sold, vehicle costs, and equipment costs.

• Develop an ethical, consultative sales process capable of producing a 60% qualified sales close rate.

• Establish consistent sales coaching, pipeline management, customer follow‑up, and pricing discipline.

• Use CRM, operational data, scorecards, and financial reporting to identify problems, track KPIs, and improve performance.

• Strengthen installation professionalism, workmanship, documentation, commissioning, customer education, and quality assurance.

• Implement and maintain installation QA processes, including complete closeout documentation and repeat‑visit tracking.

• Build continuing technical and diagnostic development for the service team, particularly around Kinetico water treatment systems.

• Expand Aon’s established Builder Plan channel by completing approved offerings and developing measurable pipeline and performance tracking.

• Build a formal affiliate marketing program with clear partner targeting, CRM attribution, follow‑up, and performance measurement.

• Manage customer escalations and resolutions while protecting customer trust and long‑term business health.

• Make hiring, coaching, disciplinary, and performance‑management decisions within established company procedures and authority.

• Work closely with the President and shared‑service teams to align staffing, marketing, inventory, financial performance, and operational priorities.

• Build systems and develop people so growth doesn’t depend on you personally rescuing every sale, installation, service call, or customer issue.

Hiring Expectations:

• 3–5 years of relevant experience in sales leadership, business operations, general management, or a comparable customer‑facing leadership role is ideal

• Demonstrated ability to lead, coach, and improve a consultative sales function, with a strong focus on revenue generation and business growth

• Proven experience directly leading frontline employees, including coaching, accountability, performance management, and difficult conversations

• Demonstrated success developing inexperienced or underdeveloped employees into stronger performers

• Meaningful responsibility for revenue, direct costs, Gross Profit, or comparable financial performance

• Strong understanding of business metrics, margin management, operating costs, forecasting, and performance analysis

• Experience managing a customer‑facing service or operational business

• Ability to learn and lead effectively within a technical service environment while knowing when to rely on qualified technical experts

• Comfortable using CRM, ERP, field service management, or business intelligence systems to manage performance and documentation

• Strong ownership, integrity, customer focus, communication, accountability, and leadership judgment

• Plumbing experience or a plumbing license is preferred but not required

• Residential home services experience strongly preferred

• Water treatment, water filtration, or water softener industry experience preferred

• ServiceTitan or comparable field service management software experience preferred

• Builder, B2B, partnership, or channel‑development experience preferred

• Kinetico experience is a plus

• Full P&L management experience is a plus but not required

• Bachelor’s degree preferred but not required

Mazama Services is an Equal Opportunity Employer. All qualified applicants will receive consideration for employment regardless of race, color, religion, gender, gender identity, sexual orientation, national origin, genetics, disability, age, or veteran status. #blue