Business Development Specialist

Workiva; Deutschland; Hybrid; USD 60,000 - 80,000; Full time

Job summary

Workiva is seeking a Business Development Specialist (Sales Development Representative - SDR) who will be the initial point of contact for prospective customers. This role involves developing engagement strategies, conducting outreach, and qualifying leads. Candidates should have at least 3 years of sales experience, possess an Associate's degree, and be fluent in both German and English. A keen ability to multitask and superb communication skills are essential. Travel may be required up to 10%.

Qualifications

• 3+ years of related experience in sales, business development, or lead generation.
• Fluency in both German and English is a must.
• Excellent organizational skills and ability to manage multiple processes.

Responsibilities

• Partner with Account Executives to develop engagement strategies.
• Prospect into target accounts via various outreach methods.
• Learn and articulate Workiva's Platform capabilities to decision-makers.

Skills

Sales experience

Lead generation

Interpersonal communication

Bilingual (German and English)

Education

Associate's degree or equivalent

Tools

Salesforce

Job description

The Business Development Specialist (Sales Development Representative - SDR) is a hunter at heart, often serving as Workiva’s initial point of contact with prospective customers. This role requires the ability to quickly establish rapport with decision makers and efficiently spark the curiosity that generates interest in our Workiva Platform. As a rapidly growing SaaS company with high-performance teams and a collaborative culture, this position plays a pivotal role in Workiva's ongoing success. Working closely with Account Executives and Sales Managers, the SDR drives pipeline growth for both existing customers and new prospects.

What You’ll Do

• Partner closely with Account Executives to develop an ongoing engagement strategy with assigned customer and prospect accounts to drive revenue goals
• Provide baseline research and intelligence within target accounts to identify key contacts and critical account information
• Prospect into target accounts via cold-calling, outbound prospecting, networking, email, e-marketing, campaigns, and social outreach
• Qualify leads and contacts based upon specifically defined criteria to transition meaningful sales leads into the pipeline
• Learn and demonstrate a fundamental understanding of Workiva’s Platform and clearly articulate its capabilities and advantages to decision makers
• Contribute to critical functions associated with fulfilling the sales cycle (forecasting, reporting, Customer Relationship Management (CRM) maintenance, correspondence, and communications)
• Drive attendance to various events (webinar, conferences, etc.), and provide post-event follow-up
• Develop and maintain a current understanding of Workiva’s latest product offerings, and competitive product/market knowledge
• Meets or exceeds quarterly, monthly, or quarterly goals and metrics

What You'll Need

Minimum Qualifications

• 3+ years of related experience in sales, business development, lead generation, or similar
• Associate’s degree or equivalent combination of knowledge and related career experience
• Fluency in both German and English

Preferred Qualifications

• Excellent verbal, written, and interpersonal communication skills with a professional demeanor
• Self-motivated with a strong propensity for action, results, and continuous improvement
• Ability to work successfully in a high-growth organization - balancing competing priorities and initiatives
• Exceptional organizational skills with the ability to multitask and manage multiple processes, programs, and procedures simultaneously
• Ability to maintain a high level of activity and effectively manage competing priorities
• Capable of learning, developing, and integrating skills in an online training environment
• Experience with CRM tools - ideally Salesforce
• Proven success in meeting sales goals and metrics

Travel Requirements & Working Conditions

• Ability to travel up to 10% travel for customer meetings and internal events
• Reliable internet access for any period of time working remotely and not in a Workiva office