Business Development Representative (MA, US)

Laudio; Massachusetts; Remote; USD 42,000 - 61,000; Full time

Benefits offered by this job

Health, dental, and vision insurance

Life Insurance

401(k) with company match

PTO and parental leave

Employee assistance program

Wellness programs

Job summary

Ascend Learning is seeking a Business Development Representative (BDR) to generate qualified leads and nurture new business opportunities across a U.S. territory. The role emphasizes outbound prospecting, CRM-driven management, and collaboration with marketing to drive pipeline in the healthcare education space.

The ideal candidate will have a Bachelor's degree, 2+ years in sales, CRM experience, and proficiency with PowerPoint. A remote-working setup in the CST timezone is preferred.

Qualifications

• Bachelor's degree required.
• 2+ years of successful sales experience with a track record of overachieving.
• Healthcare industry sales experience is a plus.
• Experience using CRM to manage territory.
• Remote work experience and comfort with virtual collaboration.
• Strong ability to communicate value and build curiosity in prospects.

Responsibilities

• Drive outbound lead generation and client outreach via calls, emails, and webinars.
• Cultivate healthcare prospects across a US territory and qualify opportunities.
• Apply consultative, value-based selling to address customer needs and propose solutions.
• Conduct professional communications across phone, email, webinars, and social channels.
• Coordinate discovery meetings and maintain CRM records throughout the sales cycle.
• Collaborate with Marketing to support campaigns and build strategic messaging.
• Support Account Managers with sales plays and timely follow-up to accelerate deals.

Skills

Sales experience

Healthcare sales

CRM proficiency

Remote work

MS PowerPoint

Communication skills

Education

Bachelor's degree

Tools

PowerPoint

Job description

We Impact Lives Through Purpose-Driven Work in A People First Culture

Ascend Learning, a leading healthcare and learning technology company, is the connection between a powerful portfolio of brands serving students, educators, and employers with outcomes-based, data-driven solutions across the lifecycle of learning. From testing to certification, Ascend Learning products are used by physicians, emergency medical professionals, nurses, allied health professionals, certified personal trainers, financial advisors, skilled trades professionals and insurance brokers.

Headquartered in Burlington, MA, with additional office locations and hybrid and remote workers in cities across the U.S., Ascend Learning was recognized by Newsweek and Plant-A Insights Group as one of America’s 2025 Greatest Workplaces as well as America’s Best Places to work for Mental Well-Being for 2025.

We're always looking for talented, passionate professionals to join us in our mission to help change lives. If this sounds like an environment where you'd thrive, read on to learn more.

NHA is building the next generation of allied health professionals. Since 1989, we have helped over 1.25 million people access a better future in healthcare. From innovative learning solutions to certification and career development, we partner with individuals, educators and employers to elevate the learning experience, ensure practice and career readiness and drive positive outcomes for the industry, allied health professionals, and ultimately patients. NHA is a brand in Ascend Learning's healthcare segment.

WHAT YOU'LL DO

Since 1989, the National Healthcareer Association® (NHA) has awarded more than 1,000,000 allied health certification and credentials. In addition, NHA is expanding product offerings to include Training Solutions in the healthcare space. We are committed to helping organizations employ quality professionals who, in turn, help improve the standard of care.

As a Business Development Representative (BDR), you’ll focus on creating qualified sales leads to cultivate new business opportunities from prospects through self-sourced prospects and manage an assigned roster and Marketing qualified leads.

WHERE YOU'LL WORK

This position will work remote in the United States, working in the CST timezone preferred.

HOW YOU'LL SPEND YOUR TIME

• Drive lead generation and client conversion by executing outbound calls and emails, handle inbound inquiries, and identify high-potential prospects through effective prospecting and qualification
• Cultivate new business Healthcare industry prospects across a U.S. assigned territory
• Use consultative and value-based sales techniques to understand prospects' business needs and recommend our frontline healthcare training and certification product solutions to key stakeholders and decision makers such as Healthcare CEOs, CNOs, CMOs, Nurse Educators, Professional Development Directors, etc.
• Conduct effective, efficient, and professional telephone, email, webinar and social media communications to achieve performance metrics is essential and required
• Schedule and coordinate discovery meetings with aligned Sales team member(s) as applicable
• Foster strong client relationships and create a positive brand image by collaborating with Marketing on campaigns, maintain accurate CRM records, and manage leads throughout the process
• Support sales team success by participating in strategy meetings, staying informed on industry trends, understanding prospect challenges, and preparing sales plays and messaging for Call Calendar
• Streamline top of the sales funnel to facilitate the success of Account Managers and Solutions Executives

WHAT YOU'LL NEED

• Bachelor's degree
• 2+ years of recent successful sales experience with a proven track record of overachieving
• Selling products or services to healthcare industry considered a plus
• Experience using CRM to manage territory
• Previous experience, efficiency, and comfort level working remotely
• Ability to build curiosity by creating and communicating the value of products and services to prospective, new clients
• Proficiency presenting to small and large group audiences via conference call, and/or in web enabled environments using PowerPoint and other technologies (proficiency is defined as being a clear, concise, error-free, yet persuasive spoken and written communicator)
• Ability to ask the best questions to identify prospects' needs and provide current product solutions by communicating the value of products with active and empathy focused listening
• Ability to successfully collaborate and communicate with team members to ensure strong, positive, and profitable client relations by way of continual support throughout and the sales process
• Demonstrate a high level of professionalism with colleagues and clients daily
• Demonstrate a high level of intellectual curiosity, problem solving skills and constant pursuit of knowledge with a willingness to be coached
• Ability to offer solutions in a productive and professional manner to both clients and team members
• High level of follow-up both internally within the organization and externally with customers
• Ability to be self-motivated and driven with attention to detail
• Proficiency utilizing Microsoft Word, Excel and PowerPoint
• Proficiency with Microsoft Teams, WebEx, and similar remote conferencing platforms
• Able to work remotely in the CST timezone

HIRING RANGE

The current full-time annualized hiring range for this role is $42,300.00-$60,500.00 and does not include discretionary bonus or sales incentives, if applicable. In accordance with applicable state laws, we are providing the expected salary range for this position. Individual compensation will be determined by various factors, including relevant experience, qualifications, current business needs and local market factors. Most regular, full-time employees are eligible to participate in an Ascend incentive bonus or sales plan.

BENEFITS

• Health, dental, and vision insurance
• Company paid Life Insurance
• 401(k) with company match
• Paid time off and parental leave
• Employee assistance program
• Other employee wellness programs such as Headspace and Airvet
• Charitable matching program

Fostering A Sense of Belonging

Our values-driven culture unifies our teams and inspires a mindset of action, innovation, and collaboration, with a relentless focus on customers. We seek out and celebrate all people and perspectives and cultivate an inclusive culture where everyone can thrive, feel valued, and be authentic. Our culture is firmly rooted in the belief that by embracing our differences and drawing on diverse perspectives, we are a stronger, more innovative, and more successful organization where employees experience a sense of belonging.

Ascend Learning, LLC is proud to be an equal opportunity employer (M/F/Vets/Disabled). No agency or search firm submissions will be accepted. Applications for U.S.-based positions with Ascend Learning, LLC must be legally authorized to work in the United States, and verification of employment eligibility will be required at the time of hire.