Business Development Representative

Eltropy Inc.; Salt Lake City (UT); Hybrid; USD 55,000 - 75,000; Full time

Benefits offered by this job

Healthcare

401(k)

Professional development

Job summary

Eltropy Inc. is hiring a Business Development Representative to drive growth with credit unions and community banks in a high-growth SaaS environment. You will start conversations, qualify opportunities, and build a healthy pipeline for Account Executives.

Ideal candidates bring 1–5 years in BDR roles, strong outbound skills, and comfortworking remotely or hybrid. Experience with Salesforce, LinkedIn Navigator, or Outreach is a plus and training is provided.

Qualifications

• 1–5 years as a Business Development Representative in a B2B software/tech company.
• Proven outbound outreach via calls, emails, and LinkedIn.
• Familiarity with credit unions or financial institutions is a plus.
• Strong verbal and written communication skills.
• Comfortable working in a remote or hybrid environment.
• Experience with Salesforce, LinkedIn, or Outreach is a plus (training provided).

Responsibilities

• Prospect new accounts by researching target credit unions and community banks and initiating contact across channels.
• Qualify leads through discovery conversations, confirm fit, and schedule meetings for Account Executives.
• Generate pipeline by maintaining a steady stream of qualified opportunities.
• Follow up with prospects not yet ready to buy to keep them engaged.
• Collaborate with Sales & Marketing on outreach strategies and account planning.
• Handle inbound leads from webinars, events, or campaigns and convert to opportunities.
• Stay market-savvy on credit union trends to identify cross-sell opportunities.
• Maintain CRM discipline by logging outreach and meetings in Salesforce.
• Be an Eltropy ambassador and convey our values to every prospect.

Skills

Outbound prospecting

Communication

Relationship building

Prospecting strategy

Tools

Salesforce

LinkedIn Sales Navigator

Outreach

Job description

About the role:

At Eltropy, the Business Development team is the starting point for building meaningful relationships with future customers. As a Business Development Representative (BDR), you’ll play a key role in driving growth by connecting with credit unions and community banks, sparking conversations, and uncovering opportunities for our Account Executives. This role is perfect for someone who is curious, goal-oriented, and motivated to kick off their career in sales at a high-growth SaaS company.

You’ll be the first impression of Eltropy for many financial institutions, so your work directly impacts how we grow and how quickly we expand our reach.

Role & Responsibilities:

• Prospect New Accounts – Research and identify target credit unions and community banks, reaching out via phone, email, LinkedIn, and other channels to introduce Eltropy.
• Qualify Leads – Engage prospects in meaningful discovery conversations, uncover their challenges, confirm fit, and schedule qualified meetings for Account Executives.
• Generate Pipeline – Build and maintain a steady flow of qualified opportunities to help the sales team hit revenue goals.
• Follow-Up & Nurture – Stay in touch with prospects who are not yet ready to buy, keeping them engaged until the timing is right.
• Collaborate with Sales & Marketing – Work closely with Account Executives and Marketing on outreach strategies, campaigns, and account planning.
• Handle Inbound Leads – Triage and qualify inbound interest from webinars, events, or campaigns to convert them into sales opportunities.
• Stay Market-Savvy – Keep up to date on the credit union and community bank market to identify trends, opportunities, and cross-sell potential.
• Maintain CRM Discipline – Log all outreach, conversations, and meetings in Salesforce to ensure visibility and accuracy across the team.
• Be an Eltropy Ambassador – Share our story, represent our values, and deliver a great first impression to every prospect.

Qualifications:

• Experience: 1–5 years as a Business Development Representative at a B2B software or technology company.
• Outbound Expertise: Proven success with cold outreach, including emails, calls, and LinkedIn prospecting.
• Industry Knowledge (Preferred): Familiarity with the credit union landscape or prior experience selling to financial institutions.
• Communication: Strong verbal and written skills; able to simplify complex ideas and build rapport quickly.
• Drive: Self-motivated, resilient, and eager to learn. Comfortable with rejection and quick to bounce back.
• Collaboration: Ability to work effectively in a remote or hybrid environment with a team of remote Account Executives.
• Tech Savvy: Knowledge of Salesforce, LinkedIn Sales Navigator, or Outreach is a plus (training provided if needed).
• Work Style: Organized, detail-oriented, and capable of managing multiple priorities in a fast-paced environment.
• Tools Experience: Exposure to Salesforce (required), FinNav, Gong, and ZoomInfo preferred.
• Be part of a dynamic, high-growth tech company with an exciting future.
• Work in a collaborative and supportive environment that values innovation and employee experience.
• Competitive compensation and benefits, including healthcare, 401(k), and professional development opportunities.
• Get a clear career path: Successful BDRs at Eltropy grow into Account Executives and beyond.

About Eltropy (www.eltropy.com)

Eltropy is on a mission to disrupt the way people access financial services. Eltropy enables financial institutions to digitally engage in a secure and compliant way. Using our world-class digital communications platform, community financial institutions can improve operations, engagement and productivity. CFIs (Community Banks and Credit Unions) use Eltropy to communicate with consumers via Text, Video, Secure Chat, co-browsing, screen sharing and chatbot technology — all integrated in a single platform bolstered by AI, skill-based routing and other contact center capabilities.

Eltropy Values:

• Customers are our North Star
• No Fear - Tell the truth
• Team of Owners

Eltropy is an equal opportunity employer. All applicants will be considered for employment without attention to race, color, religion, sex, sexual orientation, gender identity, national origin, veteran or disability status.