Business Development Representative

Socket.dev; Austin (TX); On-site; USD 50,000 - 80,000; Full time

Job summary

Accruent is seeking a proactive Business Development Representative in Austin, TX or remote within the USA. You will drive outbound prospecting to build new logo pipeline, partner with AEs, Marketing, and Sales Leadership, and qualify opportunities for senior-level growth.

Ideal candidates have 2+ years in BDR/SDR roles and strong multi-channel outreach. Reporting to the North America Acquisition team, this role emphasizes discipline, ownership of activities, and collaboration across departments

Qualifications

• 2+ years of experience in business development, sales development, inside sales, outbound prospecting, or similar B2B role.
• Ability to prospect into target accounts using phone, email, social selling, and structured follow-up.
• Strong written and verbal communication for clear outreach and business conversations.
• Experience qualifying prospects and setting meetings or opportunities for sales teams.

Responsibilities

• Create New Logo Pipeline Through Outbound Prospecting.
• Maintain a steady rhythm of daily/weekly prospecting activity tied to meetings and pipeline.
• Qualify opportunities and set up high-quality meetings for Account Executives.

Skills

Outbound prospecting

Sales communications

CRM experience

Tools

Salesforce

Outreach

Salesloft

LinkedIn Sales Navigator

ZoomInfo

Job description

Business Development Representative

North America Acquisition

Reports To: Outbound BDR Manager, North America Location: Austin, TX preferred; Remote, USA considered

You’re a proactive, curious, and disciplined outbound prospector who knows how to break into target accounts, create meaningful conversations, and generate high-quality new logo pipeline.

In this role, you’ll support Accruent’s North America Acquisition team by identifying and engaging prospective customers across our priority Win Zones. You’ll partner closely with Account Executives, Marketing, and Sales Leadership to execute targeted outbound motions, qualify business needs, and create strong handoffs that convert into real pipeline.

This is a great role for someone with at least two years of BDR, SDR, inside sales, or prospecting experience who is ready to sharpen their enterprise sales skills in a structured, high-performance environment.

Why This Role Matters

Focused outbound motion: You’ll prospect into defined target accounts and industries where Accruent has a clear right to win, rather than working a generic or unfocused territory.

Enterprise exposure: You’ll engage with business, operations, facilities, real estate, IT, finance, and executive stakeholders across complex organizations.

Strong internal partnership: You’ll work alongside Account Executives, Marketing, Solutions Engineering, and Sales Leadership to create and convert pipeline.

Career development: You’ll receive coaching, call review, account strategy support, and exposure to the skills required to grow into senior BDR, AE, or other commercial roles.

Win Zone flexibility: Experience in any relevant Win Zone or target vertical is welcome. We value candidates who can learn industries, understand business problems, and tailor outreach to the right buyer context.

Key Responsibilities

Create New Logo Pipeline Through Outbound Prospecting

• Build targeted account and contact lists aligned to Accruent’s ICP, territory priorities, and Win Zone strategy.
• Execute consistent multi-channel prospecting through phone, email, LinkedIn, events, and approved engagement tools.
• Research accounts and buyers to understand business context, potential pain points, and relevant messaging angles.
• Create personalized outreach that earns attention and opens the door to meaningful sales conversations.
• Maintain a steady operating rhythm of daily and weekly prospecting activity tied to meetings, SALs, and pipeline contribution.

Qualify Prospects and Set Up Strong AE Handoffs

• Conduct initial discovery to understand business needs, current processes, urgency, stakeholder involvement, and potential fit.
• Qualify opportunities based on account profile, buyer role, business pain, timing, and potential value.
• Schedule high-quality meetings for Account Executives with clear context, qualification notes, and recommended next steps.
• Partner with AEs before and after meetings to improve conversion, refine targeting, and increase pipeline quality.
• Support outbound plays tied to strategic accounts, active campaigns, events, and priority growth initiatives.

Build Industry and Buyer Fluency

• Develop a working understanding of Accruent’s solutions, value propositions, buyer personas, and target industries.
• Learn how different stakeholders think about operational efficiency, asset performance, facilities management, lease administration, capital planning, compliance, and related business challenges.
• Use industry signals, company news, technology changes, and business triggers to make outreach more relevant.
• Share prospect feedback, objections, competitive insights, and market signals with the BDR Manager, AEs, and Marketing.

Operate With Discipline and Accountability

• Maintain accurate and timely records in Salesforce and sales engagement tools.
• Track calls, emails, meetings, qualification notes, account intelligence, and follow-up activity.
• Participate actively in standups, coaching sessions, call reviews, pipeline reviews, and outbound planning.
• Use performance data and manager feedback to improve messaging, targeting, conversion, and overall execution.
• Take ownership of daily activity, weekly outcomes, and continuous improvement.

Must-Have Experience

• 2+ years of experience in business development, sales development, inside sales, outbound prospecting, or a similar B2B sales role.
• Demonstrated ability to prospect into target accounts using phone, email, social selling, and structured follow-up.
• Strong communication skills with the ability to write clear, relevant outreach and hold confident business conversations.
• Experience qualifying prospects and setting meetings or opportunities for sales teams.
• Comfort working against measurable goals such as activity, meetings booked, SALs, qualified opportunities, or pipeline contribution.
• Strong organization, time management, and attention to detail.
• Coachability, resilience, curiosity, and a willingness to improve through feedback and practice.
• Experience using CRM and sales engagement tools such as Salesforce, Outreach, Salesloft, LinkedIn Sales Navigator, ZoomInfo, or similar platforms.

Highly Preferred Experience

• Experience prospecting into enterprise or upper mid-market accounts.
• Exposure to B2B SaaS, enterprise software, facilities, real estate, asset management, operations, maintenance, construction, or related markets.
• Familiarity with complex buying groups involving operational, technical, financial, procurement, or executive stakeholders.
• Experience supporting Account Executives with account planning, campaign execution, or territory-based outbound motions.
• Understanding of value-based messaging, business pain discovery, and opportunity qualification.
• Prior success in a role where outbound prospecting was a meaningful part of pipeline creation.

Success Measures

• Consistent achievement of activity, meeting, SQL, and pipeline creation targets.
• High-quality qualification and strong Account Executive feedback on meeting handoffs.
• Improved conversion from outbound engagement to qualified meetings and opportunities.
• Strong CRM hygiene and timely, accurate reporting.
• Clear adoption of ICP discipline, messaging, sales methodology, and coaching feedback.
• Demonstrated growth in prospecting effectiveness, business acumen, and readiness for future sales career progression.

Ideal Candidate Profile

The ideal candidate is a disciplined outbound prospector who is energized by creating opportunity from scratch. They are curious about customer problems, thoughtful in how they research and personalize outreach, and resilient enough to keep going through rejection. They balance activity volume with quality, take coaching seriously, and are motivated by measurable progress. They want to build a long-term career in enterprise sales and are excited to learn how Accruent helps customers solve real operational and business challenges across a range of priority markets.

Fortive Corporation Overview

Fortive’s essential technology makes the world stronger, safer, and smarter. We accelerate transformation across a broad range of applications including environmental, health and safety compliance, industrial condition monitoring, next-generation product design, and healthcare safety solutions.

We are a global industrial technology innovator with a startup spirit. Our forward-looking companies lead the way in software-powered workflow solutions, data-driven intelligence, AI-powered automation, and other disruptive technologies. We’re a force for progress, working alongside our customers and partners to solve challenges on a global scale, from workplace safety in the most demanding conditions to groundbreaking sustainability solutions.

We are a diverse team 18,000 strong, united by a dynamic, inclusive culture and energized by limitless learning and growth. We use the proven Fortive Business System (FBS) to accelerate our positive impact.

At Fortive, we believe in you. We believe in your potential—your ability to learn, grow, and make a difference.

At Fortive, we believe in us. We believe in the power of people working together to solve problems no one could solve alone.

At Fortive, we believe in growth. We’re honest about what’s working and what isn’t, and we never stop improving and innovating.

Fortive: For you, for us, for growth.

Personal development and becoming the best you is all about growth and exploring new skills and opportunities – both in and out of the office. At Accruent, we call this Grow Without Limits, and we’re proud to offer each of our employees the resources, coaching and support necessary to achieve Growth Without Limits in their personal and professional lives. Explore where the path takes you.

About Accruent

Personal development and becoming the best you is all about growth and exploring new skills and opportunities – both in and out of the office. At Accruent, we call this Grow Without Limits, and we’re proud to offer each of our employees the resources, coaching and support necessary to achieve Growth Without Limits in their personal and professional lives. Explore where the path takes you.

Accruent is a leading provider of solutions for unifying the built environment—spanning real estate, physical and digital assets, and the integrated technology systems that connect and control them. Accruent continues to set new expectations for how organizations can use data to transform how they manage their facilities and assets. With U.S. headquarters in Austin, Texas, Accruent serves over 5,000 customers in a wide range of industries in more than 100 countries worldwide.

Explore the path. Join Accruent.

We Are an Equal Opportunity Employer

Fortive Corporation and all Fortive Companies are proud to be equal opportunity employers.

We value and encourage diversity and solicit applications from all qualified applicants without regard to race, color, national origin, religion, sex, age, marital status, disability, veteran status, sexual orientation, gender identity or expression, or other characteristics protected by law.

Fortive and all Fortive Companies are also committed to providing reasonable accommodations for applicants with disabilities.

Individuals who need a reasonable accommodation because of a disability for any part of the employment application process, please contact us at [e-mail].