Business Development Manager (GTA, East Coast NA)

SureGuard; United States; Remote; USD 70,000 - 100,000; Full time

Job summary

A leading company in sustainable urban landscape solutions is seeking a Business Development Manager to drive growth in Eastern North America. This strategic role involves building relationships, managing a sales pipeline, and leveraging CRM tools to enhance sales performance. Ideal candidates will have a strong background in B2B sales and the ability to work independently, contributing to a purposeful mission of greening cities.

Benefits

Purpose-led company

Flexibility and autonomy in territory management

Qualifications

• 3–5+ years in B2B sales, business development, or strategic account management.
• Background in construction, landscaping, or infrastructure preferred.
• Strong CRM user, with HubSpot proficiency as a plus.

Responsibilities

• Proactively prospect new construction and landscape clients.
• Build trust and leverage long-term relationships for repeat business.
• Engage with stakeholders to align project goals.

Skills

Consultative selling

Value selling

Negotiation

Proactive prospecting

CRM fluency

Tools

HubSpot

Job description

Description

About Citygreen

Citygreen is a leader in sustainable urban landscape solutions across Australia, North America, and beyond. We’re on a mission to green cities, improve infrastructure, and create healthier environments. Our team is growing – and we’re looking for passionate, purpose-driven people to grow with us.

Role Overview

As Business Development Manager based in the Greater Toronto Area, you will play a pivotal role in accelerating Citygreen’s growth across Eastern North America. This is more than a sales position — it’s a strategic role for a self-starting professional who thrives on building trust, hunting new business, and turning relationships into long-term partnerships.

You’ll collaborate closely with specifiers, distributors, and contractors while contributing to the development of a scalable, data-driven sales operating system using HubSpot CRM. You’ll need to be sharp, driven, and able to navigate long sales cycles involving high-ticket, customized solutions.
Key Responsibilities

1. Drive New Business

• Proactively prospect new construction and landscape clients across the East Coast.
• Maintain a full pipeline and consistently pursue new opportunities.

2. Nurture High-Value Relationships

• Build trust and rapport quickly and authentically.
• Leverage long-term relationships to unlock repeat and referral business.

3. Collaborate for Project Success

• Engage with specifiers, distributors, and contractors to align on project goals.
• Use a consultative approach to identify value-based solutions.

4. Sales Operations & CRM Mastery

• Leverage HubSpot CRM daily to manage leads, track activity, and enhance conversion rates.
• Contribute to a high-standards, measurable sales system.

5. Territory & Strategy Alignment

• Tailor strategies using regional insights and stakeholder feedback.
• Align closely with broader company initiatives and go-to-market plans.

6. Be Data-Driven and Metrics-Obsessed

• Monitor KPIs to drive better sales performance.
• Learn, adjust, and optimize based on real-world feedback and analytics.

7. SOP & Sales Enablement

• Create documentation and Loom video SOPs for all critical processes.
• Be part of building a world-class sales playbook.
  Success Metrics (OKRs)
• You’ll be measured against:
• +20% new client growth within six months.
• Increased client retention & satisfaction scores.
• Full CRM utilization with deal conversion improvements.
• Delivery of territory-specific strategies and timely reporting.

Requirements

What We’re Looking For

• 3–5+ years in B2B sales, business development, or strategic account management.
• Background in construction, landscaping, or infrastructure (highly preferred).
• Confidence with consultative selling, value selling, and negotiating at C-level.
• Strong CRM user (HubSpot proficiency is a plus).
• Based in Greater Toronto Area with a valid driver's license and willingness to travel regionally.
• Comfortable working independently, staying objective in high-pressure environments, and handling rejection with resilience.

Ideal Candidate Trait

While this role is open, we’re particularly excited about candidates who demonstrate:

• Consultative strength: Able to ask tough questions and uncover compelling reasons to buy.
• Hunting mindset: Proactive in prospecting, confident in reaching decision-makers, and capable of maintaining a full pipeline.
• Sales DNA: Not needing approval, staying in the moment, and pushing past surface objections.
• CRM and tech fluency: Able to document, manage, and analyze sales activities digitally with consistency.
• Negotiation savvy: Strong ability to navigate complex sales cycles and win-win outcomes.

Benefits

Why Join Citygreen?

• Join a purpose-led company helping shape greener cities.
• Be part of a tight-knit, global team growing in North America.
• Make a real, visible impact.
• Enjoy flexibility, clear systems, and the ability to lead your territory with autonomy.