Business Development Manager - EU Market

SmartDev; Town of Belgium (WI); On-site; USD 81,000 - 127,000; Full time

Benefits offered by this job

International working environment

20 days annual leave

Premium healthcare package

13th salary bonus

Lunch allowance

Hybrid/remote flexibility

Job summary

SmartDev, a Vietnam-headquartered AI-powered software house, is hiring a remote Business Development Manager to grow in the UK and continental Europe. You will hunt new logos, manage outbound campaigns, and partner channels while collaborating with EU Presales and Vietnam delivery teams to scope engagements.

The role requires 5+ years in European B2B sales, comfort with IT outsourcing or AI-enabled solutions, and strong English communication. Travel across Europe is expected.

Qualifications

• 5+ years in B2B sales in Europe with IT outsourcing or software services.
• Proven ability to build pipeline and close deals with SMBs, scale-ups, mid-market.
• English communication excellence; additional European languages are a plus.

Responsibilities

• Own full sales cycle from prospecting to close across multiple service lines.
• Generate new business via outbound campaigns, events, and partner channels.
• Maintain a 12-month pipeline with clear revenue path and accurate CRM data.

Skills

B2B sales

Enterprise sales

Hunter mentality

English fluency

EU market experience

Tools

CRM software

Job description

SmartDev is an AI-powered software development company headquartered in Vietnam, part of the Verysell Group. We help global businesses deliver faster and build smarter - combining AI-driven development practices with deepexpertiseacrossfintech, healthcare, retail, and enterprise technology. Our team of engineers, architects, and AI specialistsworksacross the full stack: from custom software and cloud solutions to generative AI,MLOps, and intelligent automation. At SmartDev, we believe that great architecture and AI-first thinking are a competitive advantage - and we build our teams accordingly.

The company is at a pivotal point in our journey: transitioning from a pure IT outsourcing provider to anAI-enabled solutions partner.

We have over 200 talented employees working both on-site and remote/hybrid at locations:

• Danang: 81 Quang Trung, Hai Chau 1 ward, Hai Chau District, Danang
• Hanoi: Zodiac building, 19 Duy Tan Street, Dich Vong Hau ward, Cau Giay District, Hanoi

We are hiring aBusiness Development Managerto drive SmartDev's growth acrossEuropean markets. You will sell our full service portfolio - AI-native ODC teams, project-based AI solutions, and managed engineering services - to SMBs, scale-ups, VC-backed startups, and mid-market enterprises acrossthe UK and continental Europe.

This is a remote, individual-contributor hunter role. You will be SmartDev's commercial face in Europe - building pipeline through outbound campaigns, partner channels, and industry events; running consultative discovery; and closing deals. You will work closely with our EU-based Presales team and Vietnam-based delivery organization to scope, propose, and land engagements.

Strategic Business Development (60%)

• Own the full sales cycle from prospecting through discovery, proposal, negotiation, and close across multiple service lines: ODC/dedicated teams, project-based AI solutions, and managed services.
• Generate new business through outbound campaigns, networking, industry events (London Tech Week, Web Summit, VivaTech, AI & Big Data Expo), and in-person meetings with decision-makers in key EU cities.
• Build and maintain a 12-month qualified pipeline of ODC and project-based opportunities with a clear path to revenue.
• Lead consultative discovery: map client engineering and AI pain points - capacity gaps, talent shortages, tech debt, time-to-market pressure - to SmartDev's engagement models.
• Structure and negotiate engagement models: AI-native dedicated teams, outcome-based projects, build-operate-transfer (BOT), staff augmentation, and managed application services (AMS).
• Develop and activate partner channels: collaborate with independent AI consultants, technology resellers, startup accelerators, and SME digital innovation hubs to generate warm introductions and co-sell opportunities.

Solution Positioning & Technical Acumen (25%)

• Articulate SmartDev's AI-native delivery value proposition: how our hybrid EU-Vietnam model combines European governance with high-velocity offshore engineering and embedded AI tooling.
• Position SmartDev's competitive advantages vs. traditional consultancies (cost and speed), nearshore firms (AI maturity and scalability), and generic offshore vendors (European presence and senior technical leadership).
• Collaborate with Presales and Solution Architects to scope technical feasibility, team composition, effort estimates, and pricing.
• Identify cross-sell opportunities for NORA AI agents (enterprise search, workflow automation, support automation) within ODC and project accounts.
• Use case studies, success metrics, and proof points (conversion uplift, process automation rates) to build credibility with prospects.

Sales Operations & Reporting (15%)

• Maintain accurate pipeline reporting in CRM - deal stages, forecasts, activity logs, and conversion rates.
• Lead proposal and RFP response development, ensuring accuracy, commercial viability, and quality.
• Provide market intelligence on EU buyer behavior, competitive dynamics, and emerging verticals to inform go-to-market strategy.
• Participate in tailored business workshops and technical demonstrations with decision-makers to accelerate deal closing.

KEY PERFORMANCE INDICATORS

• Pipeline value generated (quarterly)
• New logos and contracts closed per quarter
• Revenue from new and existing accounts
• Qualified meetings booked (jointly with Presales)
• Average deal cycle time
• Client retention and expansion rate

Must-Have

• 5+ years in B2B sales or business development in the European market, with at least 2 years selling IT outsourcing, ODC, dedicated teams, staff augmentation, or software development services.
• Proven track record of building pipeline and closing deals with SMBs, scale-ups, or mid-market enterprises in Europe.
• Experience selling to both technical buyers (CTO, VP Engineering, Head of Product) and business buyers (CEO, COO, GM, Founder).
• Strong understanding of the software development lifecycle, agile delivery, and common technology stacks.
• Hunter mentality - comfortable with outbound prospecting, cold outreach, relationship mapping, and multi-stakeholder negotiations.
• Excellent English communication (written and verbal). Additional European languages (German, French, Dutch, or Nordic languages) are a strong advantage.
• Based in Europe with willingness to travel for client meetings, workshops, and industry events.

Nice-to-Have

• Existing network of enterprise contacts, startup ecosystems, or partner channels in UK, DACH, Benelux, or Nordics.
• Familiarity with AI/ML concepts and how AI tooling is transforming software delivery.
• Experience working with offshore/nearshore delivery models and hybrid onshore-offshore team structures.
• Knowledge of European data privacy and compliance requirements (GDPR) relevant to offshore engagements.
• Experience with structured sales methodologies (MEDDIC, Challenger, SPIN).

The Person

• Straight-talking, down-to-earth, and tenacious, with a genuine focus on delivery and building great relationships.
• A first-class communicator who sells engineering outcomes, not headcount - using a consultative, value-based approach.
• Comfortable operating independently in a remote role while staying closely aligned with teams across multiple time zones (EU + Vietnam).
• A natural problem solver who assumes full accountability for their business targets.
• Understands the value of transparency - ensures stakeholders have full visibility of pipeline and performance, with contingency plans for risks.
• Entrepreneurial mindset - thrives in a growth-stage environment where you shape the playbook, not just follow it.

BENEFITS

• International working environment with AI-driven strategic direction.
• 20 days of annual leave - Hybrid working mode.
• Premium healthcare package with PVI and comprehensive annual health check-ups
• Competitive salary & 13th salary bonus
• Lunch allowance to fuel your productivity.
• Engaging company culture with fun activities
• Global collaboration - Work with both Vietnamese and international colleagues.