Business Data Analyst (Affiliate Marketing)

NewGMedia Recruitment Agency; United States; Hybrid; USD 75,000 - 110,000; Full time

Benefits offered by this job

Paid vacation

Sick leave

Learning support

Conference assistance

Health budget

Flexible start times

Performance bonuses

Parental leave

Birthday leave

Internal promotion

Job summary

NewGMedia Recruitment Agency seeks a Business Data Analyst to improve affiliate marketing performance through rigorous analysis, experimentation, reporting, and process optimization.

You will collaborate with marketing and business teams to interpret commercial metrics, identify opportunities, and support predictive models in a fast-changing digital environment. The role emphasizes A/B testing, data-driven decision making, and workflow analysis.

Qualifications

• 3+ years of professional experience in data analytics.
• Proficient in SQL and analytics platforms (Google Analytics or Firebase).
• Experience with visualization tools (Tableau or Power BI).
• Strong understanding of affiliate models (CPC, CPA, revenue sharing).
• Familiar with affiliate metrics (CTR, conversion rate, ROI, retention, lifetime value).
• Knowledge of affiliate ecosystem (publishers, advertisers, networks).
• Excellent problem-solving and communication; English plus Ukrainian or Russian.

Responsibilities

• Collect, analyze, and report on retention, profitability, ARPU, ROI, lifetime value, conversion, and related performance indicators.
• Evaluate campaigns, partner programs, and promotions; recommend improvements.
• Design or support A/B tests; interpret results and propose optimization.
• Analyze internal workflows such as transaction processing and partner-program management.
• Identify opportunities for automation to improve efficiency and reduce costs.
• Provide analysis for strategic planning and business decisions.

Skills

Analytical thinking

Critical thinking

Communication

Adaptability

English and Ukrainian or Russian

Tools

SQL

Google Analytics

Firebase

Tableau

Power BI

Job description

This Business Data Analyst role focuses on improving affiliate marketing performance through rigorous analysis, experimentation, reporting, and process optimization. The analyst will work with marketing and other business teams to interpret commercial metrics, identify opportunities, and support predictive or decision-making models in a fast-changing digital environment.

Responsibilities

• Collect, analyze, and report on retention, profitability, ARPU, ROI, lifetime value, conversion, and related performance indicators.
• Evaluate campaigns, partner programs, and promotions, then recommend ways to improve their effectiveness.
• Design or support A/B tests, interpret results, and turn findings into practical optimization proposals.
• Analyze internal workflows such as transaction processing and partner-program management.
• Identify opportunities for automation that improve efficiency and reduce operating costs.
• Contribute to data models and provide analysis for strategic planning and business decisions.

Requirements

• At least three years of professional experience in data analytics.
• Proficiency with SQL, analytics platforms such as Google Analytics or Firebase, and visualization tools such as Tableau or Power BI.
• Strong understanding of affiliate models including CPC, CPA, and revenue sharing.
• Familiarity with affiliate metrics such as CTR, conversion rate, ROI, retention, and lifetime value.
• Understanding of the affiliate ecosystem, including publishers, advertisers, and networks.
• Strong problem-solving, critical-thinking, communication, and adaptation skills; English plus Ukrainian or Russian was required.

Nice to have

• Experience in online gaming, betting, or affiliate marketing.

Benefits and work setup

The role was listed for a flexible remote, office, or hybrid arrangement without time tracking. Benefits described included paid vacation and sick leave, learning and English-language support, conference assistance, a health budget, flexible start times, performance bonuses, parental leave, birthday leave, and opportunities for internal promotion. The listing also mentioned additional leave or support for special occasions and a multicultural work environment.