Brand Team Lead - Phoenix, AZ Market

Gorilla Energy Drink; Phoenix (AZ); On-site; USD 54,000; Part time

Job summary

Gorilla Energy Drink is seeking a dynamic Team Lead to manage marketing initiatives in Phoenix. This part-time role involves building a team, executing marketing strategies, and establishing a brand presence in the local market. Ideal candidates will have strong networking skills and experience in marketing or event management.

Qualifications

• 2+ years of experience in marketing, event management, or team leadership.
• Strong understanding of the Phoenix metropolitan market.

Responsibilities

• Develop and execute marketing strategies across the Phoenix metro area.
• Manage a team of Brand Ambassadors and train them on product knowledge.
• Maintain detailed documentation of all market activities.

Skills

Networking

Relationship Building

Marketing Strategy Development

Job description

2 days ago Be among the first 25 applicants

Compensation: $35/hour | Part-Time (Approximately 29 hours/week)

About The Role

We're looking for a dynamic, results-driven Team Lead to manage our Phoenix market for Gorilla Energy. This part-time role (approximately 29 hours per week) requires someone who can build and manage a team, develop strategic marketing initiatives, and establish a strong brand presence in the Phoenix metropolitan area.

About Gorilla Energy

Gorilla delivers great-tasting energy drinks packed with functional benefits—fueling the next generation of doers and risk-takers determined to make their mark. Powered by our proprietary Gorilla Ultimate Energy Blend, each can is infused with Natural Caffeine, Taurine, Acetyl L-Carnitine, Guarana, Ginseng, L-theanine, and B vitamins—all working together to enhance energy and focus. With 200mg of Natural Caffeine for a sustained, balanced boost, Gorilla Energy comes in five bold flavors: Ultimate, Mango Coconut, Watermelon Melon, Cherry Berry, and Kiwi Strawberry.

Key Responsibilities

Market Strategy Development & Execution

• Create comprehensive market schedules and manage implementation of all marketing initiatives
• Develop and execute both short-term and long-term market strategies across the Phoenix metro area
• Lead guerrilla marketing efforts in high-value locations including construction sites, trade schools, skate parks, music venues, and fitness centers
• Build and maintain relationships with local fitness influencers, businesses, blue-collar workers, skaters, and music scene professionals
• Target key Phoenix neighborhoods including Tempe, Scottsdale, Downtown Phoenix, Mesa, and Chandler
• Identify and capitalize on event opportunities including Arizona State University events, desert sports activities, local festivals, and Phoenix's growing music scene
• Educate potential customers about what makes Gorilla Energy different from competitors
  
  

Team Management

• Source, interview, and onboard Brand Ambassadors (BAs)
• Ensure all team members complete required background check
• Manage a team of W2 Brand Ambassadors
• Train team members on Gorilla Energy product knowledge
• Schedule and manage team activities effectively across Phoenix's diverse communities
  
  

Inventory & Equipment Management

• Manage and organize storage unit for product and promotional materials
• Monitor inventory levels and coordinate restock of product and promotional items
• Maintain equipment in good working order in Phoenix's desert climate
• Ensure proper storage and handling of all company assets
  
  

Reporting & Communication

• Maintain detailed documentation of all market activities
• Create comprehensive recaps after events
• Report on market performance and provide strategic recommendations
• Communicate effectively with company leadership and your BA team
  
  

Qualifications

• 2+ years of experience in marketing, event management, or team leadership
• Strong understanding of the Phoenix metropolitan market
• Excellent networking and relationship-building skills
• Proven ability to develop and execute marketing strategies
• Experience managing teams in a fast-paced environment
• Valid driver's license with clean driving record
• Knowledge of energy drink market and consumer trends
• Ability to work effectively in Phoenix's climate (especially during summer months)
  
  

Preferred Experience

• Existing relationships within the Phoenix fitness, construction, skating, or music communities
• Experience with guerrilla marketing campaigns
• Background in fitness, sports, trades, skating culture, music/events, or related industries
• Knowledge of ASU campus and surrounding areas
• Event planning and coordination experience
• Beverage or CPG marketing experience
• Familiarity with Phoenix's unique neighborhoods and demographic distribution
  
  

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Seniority level

• Seniority level

  Entry level

Employment type

• Employment type

  Part-time

Job function

• Job function

  Marketing and Sales

• Industries

  Internet Publishing

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