Brand Strategy Architect

US Health Partners, LLC; Northern (KY); Hybrid; USD 90,000 - 150,000; Full time

Job summary

Fingerpaint Group is seeking a senior brand strategist to lead and influence award-winning brand strategies across channels. You will shape client engagements, extract key insights, and push innovative brand opportunities that differentiate brands in healthcare and wellness spaces. Travel to NJ for client meetings is required at times.

The role emphasizes strategic leadership, collaboration with multidisciplinary teams, and development of compelling strategy deliverables and workshops.

Qualifications

• Bachelor's degree required. Graduate degree preferred in behavioral sciences, business marketing, and/or advertising.
• Must have 7+ years of brand strategy experience, delivering custom marketing solutions within a digital marketing, consulting, and/or advertising agency environment.
• Experience in the pharmaceutical and/or medical/healthcare industry is a plus.
• Must be able to travel to clients in NJ.

Responsibilities

• Lead and contribute to new business and ongoing strategic client engagements.
• Develop a deep understanding of client business environment, competitive landscape, and brand goals.
• Identify insights, customer needs, and market opportunities to create competitive advantages.
• Lead development and presentation of strategy deliverables including brand platform and positioning.
• Lead strategy workshops and pitch activities.

Skills

Entrepreneurial attitude

Insight gathering

Marketing recommendations

Advertising mix knowledge

Education

Bachelor's degree

Graduate degree preferred

Job description

Fingerpaint Group is seeking a senior brand strategist to lead and influence award-winning brand strategies across channels. You will shape client engagements, extract key insights, and push innovative brand opportunities that differentiate brands in healthcare and wellness spaces. Travel to NJ for client meetings is required at times.

The role emphasizes strategic leadership, collaboration with multidisciplinary teams, and development of compelling strategy deliverables and workshops.