Brand Storyteller

Bullhorn, Inc.; United States; Remote; USD 140,000 - 154,000; Full time

Benefits offered by this job

Medical, Dental, Vision

401(k) & 401(k) Match

Unlimited PTO

Global Mental Health Support

On-Demand Learning & Development

Volunteer days (quarterly)

Employee Referral Program

Mentor program

Job summary

Bullhorn is seeking a Brand Storyteller to shape how the company communicates its value across channels. You will own the messaging architecture, brand voice, and frameworks that ensure consistent storytelling from the website to product launches and keynotes.

You will collaborate with product marketing, events, research, PR, demand generation, and creative teams to deliver unified, compelling narratives that drive action.

Qualifications

• Experience in B2B SaaS marketing and brand storytelling.
• Ability to translate complex concepts into clear, actionable copy.
• Strong ownership of brand voice and messaging integrity.

Responsibilities

• Develop and maintain Bullhorn's brand voice and messaging across channels.
• Create taglines, ideas, and positioning for products and campaigns.
• Write strategic copy for web pages, emails, ads, social, videos.

Skills

Brand storytelling

Copywriting

Messaging frameworks

B2B SaaS

Video scripting

Cross-functional collaboration

Job description

Bullhorn's core purpose is to create an incredible customer experience, and the organization has a sharp focus on delivering very high quality products and services to its customers. The company culture is shaped by five Core Values: Ownership, Energy, Speed & Agility, Service, and Being Human. Each value, and its underlying definition, serves as a behavioral guide for employees as they interact with customers and fellow coworkers and is an embedded way of operating across our organization.Bullhorn is a fast-paced and dynamic environment where hard work and outstanding results are rewarded and celebrated. We value those that exhibit an eagerness to learn and a strong natural desire for continuous improvement and we encourage team members to stretch themselves, acknowledge challenges and learn from them. With a strong focus on growth, we provide ample opportunities for career development and prioritize promoting from within. We believe that leaders should care deeply about the development of their employees at all levels, emphasizing emotional intelligence and accountability. Our leaders collaborate closely to ensure the success of their teams, and we work together to achieve shared goals, creating a challenging and rewarding workplace for everyone.OverviewReporting to the Executive Creative Director, the Brand Storyteller shapes howBullhorn communicates its value to customers and the market. You'll transform business strategy, product complexity, and customer insights into differentiated narratives and clear language that strengthen our brand and drive action. You are a strategic thinker who owns the messaging architecture, brand voice, and the frameworks that enable consistent storytelling and messaging across all channels, from the website to product launches to keynotes. Working closely with the marketing leadership team, you'll operate at the intersection of all marketing functions, including product marketing, events, research, PR, demand generation, and creative, partnering with teams across the company to ensure Bullhorn tells a unified, compelling story at every touchpoint.Responsibilities include:Develop and maintain Bullhorn's brand voice, tone-of-voice guidelines, and messaging architecture across all channelsCreate taglines, big ideas, messaging frameworks, and overarching positioning narratives for products, campaigns, and go-to-market initiativesWrite strategic copy for every medium, including web pages, landing pages, email campaigns, ad copy, social posts, videos, and sales collateralScript video content for campaigns, product demos, explainers, testimonials, hero videos, and short-formDevelop corporate and executive messaging, including keynote narratives, event environments, rally cries, and thought leadership contentBuild reusable copy templates, frameworks, and messaging blocks to accelerate production across the teamQuality-gate key copy before it goes live, ensuring brand alignment, messaging accuracy, tone and manner, and consistent terminologyBuild a strong bench of freelance copywriting and editing talent to support marketing channels during peak periodsOwn project workflow and prioritization across competing requests, managing timelines and communicating dependenciesThis job might be a fit for you if you:You're a skilled creative writer who thinks strategically and understands that great copy starts with clear strategyYou can translate complex, technical, or jargon-heavy concepts into language that recruiting industry professionals actually understand and care aboutYou're a guardian of consistency and brand integrity; you notice when messaging contradicts itself or is inconsistent, and you care about fixing itYou're comfortable with ambiguity and collaboration; you ask good questions, push back on unclear briefs, and exercise influence through trust-building rather than authorityYou have experience in B2B, SaaS, marketing, and understand how strategic messaging drives business outcomesYou can juggle multiple projects with different deadlines and audiences without losing qualityYou're curious and love to learn about customer needs and what actually moves people to actionBonus if you have advertising agency experienceYou might be a fit for Bullhorn if:You are energetic and enjoy working in a fast-moving environment.You love working in an agile, innovative companyYou take ownership, accept feedback, and continuously strive for improvement.The annual on-target earnings (OTE) for this role are $140,000-$154,000, in addition to a comprehensive benefits package.Compensation and Transparency StatementThe posted range represents the good-faith estimate of what we expect to pay for this role at the time of this posting. We may ultimately pay more or less than the posted range, and the range may be modified in the future. Actual pay within the range will be based on factors such as, but not limited to, experience, skills, qualifications, geographic location, internal equity, and business or organizational needs and affordability. In accordance with state and local pay transparency laws we disclose salary ranges in all job postings and provide additional information upon request.What we offer...Benefits eligibility effective DAY ONE including Medical, Dental, Vision, 401(k), 401(k) Match, and moreUnlimited Planned Paid Time OffGlobal Mental Health SupportOn-Demand Learning & DevelopmentQuarterly paid volunteer daysLucrative Employee Referral Program (eligible for prior to your first day)Company-wide mentor programBullhorn's core purpose is to create an incredible customer experience, and the organization has a sharp focus on delivering very high quality products and services to its customers. The company culture is shaped by five Core Values: Ownership, Energy, Speed & Agility, Service, and Being Human. Each value, and its underlying definition, serves as a behavioral guide for employees as they interact with customers and fellow coworkers and is an embedded way of operating across our organization.We are a people-first culture where everyone’s contribution is valued and respected. We're looking for smart, forward-thinking individuals who aren't afraid to challenge the status quo and bring fresh perspectives to the table. If you're someone who thrives in a casual, yet fast-paced and agile environment, we'd love to have you join us.