Brand Social & Content Leader (Hybrid)

MERGE; Boston (MA); Hybrid; USD 60,000 - 88,000; Full time

Benefits offered by this job

Medical, Dental, Vision

401K

Life Insurance

Job summary

MERGE is seeking a cutting-edge Social & Content Manager to own our brand voice on LinkedIn and Instagram, translating agency news, client wins, and thought leadership into content people actually stop for. You’ll set the strategy, calendar, and community, and you’ll build a scalable system that lets a lean team move fast.

This role is hands-on: you’ll write captions, design content, and partner with creative teams on campaigns, video, and moments that keep MERGE current, credible, and human.

Qualifications

• 5+ years managing corporate or agency social media, ideally B2B, with a portfolio of content and communities grown.
• Culture-forward POV and platform-native formats for LinkedIn and Instagram.
• Strong B2B and social-forward copywriting with human, non-templated voice.
• Hands-on fluency with Adobe for building/editing social assets and scheduling tools.
• Fluent with AI/LLM tools to accelerate creativity while keeping output human.
• Autonomous, scrappy owner who can run end-to-end social initiatives.
• Experience growing employee advocacy or brand communities is a plus.
• Data-informed approach and ability to turn analytics into better content.
• Bachelor’s degree in Marketing, Communications, Journalism, or equivalent.

Responsibilities

• Own the social strategy for LinkedIn and Instagram, building a clear plan aligned to themes and audiences.
• Develop the content calendar, templates, and formats for a lean team to ship consistently.
• Craft a cohesive, human brand voice and write captions that feel authored, not automated.
• Publish platform-native content daily and collaborate on high-production campaigns.
• Track trends and cultural moments, adding a MERGE spin to stay current.
• Grow and manage the community, engaging followers and cultivating authentic interactions.
• Lead Employee Advocacy and align social with company strategy.
• Manage tools, vendors, renewals, and feature adoption; report performance to leadership.

Skills

Social media mgmt

Culture-forward POV

B2B copywriting

Community management

Data-driven mindset

Autonomy

Brand storytelling

Leadership

Community advocacy

Content strategy

Education

Bachelor’s degree in Marketing/Communications/Journalism

Tools

Adobe Creative Cloud

AI tools

Job description

MERGE is seeking a cutting-edge Social & Content Manager to own our brand voice on LinkedIn and Instagram, translating agency news, client wins, and thought leadership into content people actually stop for. You’ll set the strategy, calendar, and community, and you’ll build a scalable system that lets a lean team move fast.

This role is hands-on: you’ll write captions, design content, and partner with creative teams on campaigns, video, and moments that keep MERGE current, credible, and human.