Brand Sales Specialist Intern – Entry Level Sales Program 2027

IBM; Irvine (CA); On-site; USD 25,000 - 44,000; Full time

Job summary

IBM invites entry-level Brand Sales Specialist interns to build demand, nurture client relationships, and connect customers with IBM solutions across AI, data, automation, cloud, and infrastructure.

The program emphasizes consultative selling, customer success, and ecosystem collaboration while developing foundational technology sales and leadership skills.

Qualifications

• Active enrollment as an undergraduate or graduate student.
• Pursuing a Bachelor’s or Master’s degree completed by start date in a related field.
• Interest in technology, business development, and solving client challenges.

Responsibilities

• Create demand and identify opportunities within assigned accounts, territories, and offering portfolios.
• Engage and qualify prospective clients via phone, email, social media, video outreach, events, and digital channels.
• Develop and maintain an active pipeline by uncovering expansion opportunities and renewals.
• Participate in discovery conversations to understand customer objectives and buying needs.
• Position IBM value propositions as a trusted advisor aligning offerings to goals and trends.
• Collaborate with multiple teams to progress opportunities and support deal execution.
• Communicate IBM technology value to business and technical stakeholders through presentations and proposals.
• Use digital selling tools and market insights to improve engagement and achieve brand outcomes.

Skills

Business development

Consultative selling

Customer-centric mindset

Communication skills

Presentation skills

Team collaboration

Education

Bachelor's degree

Master's degree

Job description

Introduction

At IBM, technology creates value when it helps organizations solve meaningful business challenges. As an Entry-Level Brand Sales Specialist, you will create demand, build trusted client relationships, and connect customers with IBM solutions across AI, data, automation, cloud, and infrastructure. This role combines consultative selling, digital engagement, customer success, and ecosystem collaboration while helping you build a foundation for a career in technology sales and client leadership. IBM’s Sales Internship Program culture will set you up for positive impact and success, whilst ongoing development will continually advance your skills. Our sales environment is collaborative and experiential. Part of a team, you’ll be surrounded by bright minds - always willing to help- as you apply passion to work that will compel our clients to invest in IBM’s products and services.

Your Role And Responsibilities

• Create demand and identify new opportunities within assigned accounts, territories, and offering portfolios.


• Engage and qualify prospective clients through phone, email, social media, video outreach, events, marketing programs, and other digital selling channels.


• Develop and maintain an active pipeline by uncovering expansion opportunities, renewals, upgrades, modernization needs, and customer lifetime value opportunities.


• Participate in discovery conversations to understand customer business objectives, priorities, challenges, success criteria, and buying needs.


• Position IBM value propositions as a trusted advisor by aligning brand offerings to customer goals, industry trends, and measurable business outcomes.


• Collaborate with Technology Sellers, Technical Specialists, Customer Success Managers, Account Executives, Business Partners, Marketing, and Ecosystem teams to progress opportunities and support successful deal execution.


• Communicate IBM technology value clearly to business and technical stakeholders through presentations, proposals, account plans, and business storytelling.


• Use digital and AI-powered sales techniques, customer data, market insights, and contemporary offering knowledge to improve engagement strategies and achieve strategic brand outcomes.

Preferred Education

Bachelor's Degree

Required Technical And Professional Expertise

• Actively Enrolled: Registered undergraduate or graduate university student.


• Seeking a Bachelor’s or Master’s degree completed by start date in Business, Communications, Computer Science, Information Systems, Software Engineering, Computer Engineering, Data Science, Cybersecurity, Information Technology, Mathematics, Engineering, Business Technology, or a related field.


• Strong interest in technology, business development, consultative selling, and solving client challenges.


• Excellent written, verbal, interpersonal, and presentation skills.


• Analytical thinking, curiosity, adaptability, and a customer-focused mindset.


• Ability to collaborate across teams and communicate with both business and technical audiences.


• Interest in learning IBM technologies, brand offerings, competitive landscapes, industry trends, and digital selling tools.

Preferred Technical And Professional Experience

• Leadership experience through student organizations, athletics, volunteer work, competitions, or community involvement.