Brand Reputation & Communications Lead

Best Version Media; Town of Brookfield (WI); On-site; USD 75,000 - 110,000; Full time

Job summary

Best Version Media is seeking a Communications and Reputation Manager to lead public relations, brand reputation, and strategic communications. You will be the primary guardian of BVM’s public image and the chief architect of proactive storytelling.

From optimizing branded search and cultivating earned media to managing crisis protocols and shaping executive communications, your work will impact how publishers, advertisers, employees, and communities view our brand.

Qualifications

• 5+ years in communications or public relations with earned media ownership.
• Exceptional writing, editing, and message-development capabilities with executive judgment.
• Practical SEO fluency to lead branded-search initiatives and manage external agencies.
• Ability to navigate sensitive issues using clear escalation protocols.

Responsibilities

• Design and execute proactive earned-media plans targeting key recruiter, advertiser, and community audiences while overseeing media lists, press releases, interview prep, and PR agencies.
• Own BVM’s presence across review platforms (BBB, Glassdoor, Google), managing response strategies and actively resolving escalated brand issues.
• Partner with Marketing Operations and external agencies to audit, improve, and control what prospective Publishers and clients see when searching BVM.
• Curate and manage a selective company awards schedule prioritized by strategic business value and sales/recruiting credibility.
• Draft clear, consistent messaging for executive leadership to guide the company through major announcements, strategic shifts, and change management.
• Maintain BVM's public news and leadership web content while managing all communications software credentials, vendor inventory, and partner contracts.

Skills

Earned media ownership

Executive judgment

SEO fluency

Agency management

Strong writing

Tools

Google Analytics

Monday.com

Adobe Creative Suite

Job description

Best Version Media is seeking a Communications and Reputation Manager to lead public relations, brand reputation, and strategic communications. You will be the primary guardian of BVM’s public image and the chief architect of proactive storytelling.

From optimizing branded search and cultivating earned media to managing crisis protocols and shaping executive communications, your work will impact how publishers, advertisers, employees, and communities view our brand.