Brand Representative

The Gold Recruiter; Florida; On-site; USD 21,000 - 30,000; Full time

Job summary

The Gold Recruiter in Florida is seeking an entry-level Brand Representative to help build brand awareness and drive sales. Paid training will be provided, and you will work across departments to learn what makes the brand unique and communicate it to the world.

You will uncover consumer insights, develop innovative campaigns, and support field marketing efforts to improve customer experience and revenue growth.

Qualifications

• Training in identifying target audiences and devising effective campaigns.
• Ability to handle in-person interaction and fieldwork.
• Strong analytical skills paired with creativity.
• Data-driven thinking and comfort with numbers.
• Up-to-date with latest marketing trends and best practices.
• Degree in marketing or a related field.

Responsibilities

• Increase sales with strategic brand positioning and territory management.
• Shape and communicate the company vision and mission through public speaking and presentations.
• Translate brand elements into plans and go-to-market strategies.
• Manage a team of marketing people working on brand initiatives.
• Lead creative development to motivate the target audience to take action.
• Establish performance specifications, cost and price parameters, market applications and sales estimates.
• Measure and report performance of all marketing campaigns, and assess ROI and KPIs.
• Monitor market trends, research consumer markets and competitors’ activities.
• Oversee new and ongoing marketing and advertising activities; monitor product distribution and consumer reactions.
• Devise innovative growth strategies.
• Align the company around the brand’s direction, choices and tactics.

Skills

Brand awareness

Public speaking

Campaign planning

Data analysis

Market research

Training

Team management

Brand strategy

Education

Marketing degree

Job description

We are looking for an Entry Level Brand Representative to help us build our brand and raise brand awareness with target audiences. Paid training will be provided. The type of candidate we are looking for is excited about joining the workforce and will bring a fresh approach to our office vibe. You’ll work across all levels and departments of our organization to find what makes us unique and communicate it to the world. You’ll need to uncover consumer insights and deliver innovative marketing campaigns to drive sales. We’ll turn to you to learn what can attract our customers and prospects and how we can improve customer experience.

Ultimately, you’ll help us improve our company’s reputation and drive growth and revenue.

Tasks:

• Increase sales with strategic brand positioning and territory management
• Shape and communicate our vision and mission through public speaking and one-on-one presentations
• Translate brand elements into plans and go-to-market strategies
• Manage a team of marketing people working on brand initiatives
• Lead creative development to motivate the target audience to “take action”
• Establish performance specifications, cost and price parameters, market applications and sales estimates
• Measure and report performance of all marketing campaigns, and assess ROI and KPIs
• Monitor market trends, research consumer markets and competitors’ activities
• Oversee new and ongoing marketing and advertising activitiesMonitor product distribution and consumer reactions
• Devise innovative growth strategies
• Align the company around the brand’s direction, choices and tactics

Requirements and skills

• Ability to receive training and coaching in identifying target audiences and devising effective campaigns
• Can handle fieldwork and high volume of in person interaction
• Strong analytical skills partnered with a creative mind
• Data-driven thinking and an affinity for numbers
• Up-to-date with latest trends and marketing best practices
• Degree in marketing or a related field

If you’re creative, possess a strategic mind and have experience in implementing targeted brand campaigns, we’d like to meet you!