Brand Partnerships & Product Collab Lead

Nuuly; Philadelphia (Philadelphia County); On-site; USD 110,000 - 150,000; Full time

Benefits offered by this job

Medical, dental and vision benefits

Paid time off (PTO)

employee discounts

Job summary

Nuuly is seeking a Brand Marketing Manager, Product Collaborations, to shape how our brand appears—from product collaborations to strategic partnerships. You will lead end-to-end campaigns, build external partner relationships, and help drive storytelling that positions Nuuly as a destination for fashion discovery.

This high-visibility role connects brand strategy to hands-on execution, requiring strong collaboration with cross-functional teams and external partners to deliver compelling,

Qualifications

• Bachelor's degree in marketing, business, or related field (advanced degree preferred).
• 5+ years of experience in brand partnership marketing, integrated campaign management, or related roles.
• Strong understanding of brand strategy, marketing principles, and consumer behavior.
• Proven track record of developing and executing successful integrated marketing campaigns.
• Experience in managing collaborations and brand partnerships from idea through reporting and evaluation.
• Excellent project management skills, with the ability to prioritize tasks and meet deadlines in a fast-paced environment.
• Strong analytical skills, with the ability to derive insights from data and translate them into actionable recommendations.
• Exceptional communication and interpersonal skills, with the ability to collaborate effectively with cross-functional teams and external partners.
• Creative thinker with the ability to generate innovative ideas and solutions.

Responsibilities

• Product Collaboration Marketing: Manage end to end execution and marketing efforts for product collaborations, including identifying strategic brand opportunities and developing marketing plans to drive awareness, engagement, and rentals
• Collaborate with internal teams and external partners to ensure seamless execution and delivery of messaging
• Work in partnership with creative on the development marketing assets and promotional materials
• Analyze campaign performance and turn insights into sharper strategy for future collaborations
• Brand Partnerships: Identify and build strategic brand partnerships that align with Nuuly's positioning and values
• Lead partnership negotiations, contracts, and agreements that create mutual value
• Design and execute partnership marketing, including co-branded campaigns, events, and cross-promotions
• Measure partnership performance and make recommendations that inform what's next
• Brand Stewardship: Champion the Nuuly brand identity, keeping messaging, visual identity, and tone consistent across every touchpoint
• Stay close to the target audience, market trends, and competitive landscape to keep strategy sharp
• Partner cross-functionally to activate and maintain brand voice in every activation.
• Contribute to brand positioning, messaging, and value proposition development.

Skills

Brand strategy

Marketing principles

Consumer behavior

Integrated marketing campaigns

Project management

Analytical skills

Communication & collaboration

Creative thinking

Education

Bachelor's degree in marketing, business, or related field

Job description

Nuuly is seeking a Brand Marketing Manager, Product Collaborations, to shape how our brand appears—from product collaborations to strategic partnerships. You will lead end-to-end campaigns, build external partner relationships, and help drive storytelling that positions Nuuly as a destination for fashion discovery.

This high-visibility role connects brand strategy to hands-on execution, requiring strong collaboration with cross-functional teams and external partners to deliver compelling,