Brand Marketing Specialist — Campaigns & Brand Identity

Roylo Partners; Charlotte (NC); On-site; USD 30,000 - 39,000; Full time

Benefits offered by this job

Healthcare benefits

401(k) match

Paid time off

Career development opportunities

Job summary

Roylo Partners in Charlotte, NC is seeking a Brand Marketing Specialist to support brand development, coordinate promotional activities, and maintain a consistent brand identity across marketing materials. The role blends creativity with organization, guiding projects from concept through execution.

You will collaborate with the team to develop promotional content, research audiences, coordinate campaigns, and keep messaging aligned with the brand.

Qualifications

• Strong written and verbal communication skills.
• Excellent organizational and time-management abilities.
• Interest in branding, marketing, advertising, or communications.
• Attention to detail and consistent visual messaging.
• Proficient with computers, spreadsheets, presentations, and digital tools.
• Ability to manage deadlines and collaborate with teams.
• Experience in marketing, content creation, campaign coordination or branding is preferred.
• Experience with social platforms or design software is an advantage.

Responsibilities

• Support planning and execution of brand marketing campaigns.
• Develop promotional materials, presentations, and brand content.
• Maintain consistent messaging across digital and print materials.
• Research market trends, competitors, and target audiences.
• Coordinate campaign schedules, deadlines, and activities.
• Assist with social media content, website updates, and marketing comms.
• Organize brand assets and campaign documentation.
• Monitor activity and help prepare performance reports.
• Work with teams to ensure materials follow brand guidelines.
• Contribute ideas to improve brand awareness and audience engagement.

Skills

Brand marketing

Content creation

Campaign coordination

Communication skills

Time management

Collaboration

Tools

Design software

Marketing tools

Job description

Roylo Partners in Charlotte, NC is seeking a Brand Marketing Specialist to support brand development, coordinate promotional activities, and maintain a consistent brand identity across marketing materials. The role blends creativity with organization, guiding projects from concept through execution.

You will collaborate with the team to develop promotional content, research audiences, coordinate campaigns, and keep messaging aligned with the brand.