Brand Marketing Specialist

Peace Sotheby's International Realty; Pawleys Island (SC); On-site; USD 52,000 - 76,000; Full time

Job summary

Peace Sotheby’s International Realty is seeking a Marketing & Brand Specialist to join our team. This role supports multi-brand marketing across luxury real estate, vacation rentals, and property management, coordinating creative work, digital campaigns, and branding initiatives.

Working with the VP of Marketing, you will help execute campaigns, develop content, and support real estate advisors while ensuring high-quality, brand-consistent output across channels.

Qualifications

• Experience in marketing, graphic design, communications, or a related field.
• Proficiency with Adobe Creative Cloud, particularly InDesign, Photoshop, and Illustrator.
• Experience creating and managing content across major social media platforms and scheduling tools.
• Strong written communication, editing, and proofreading abilities.
• Excellent attention to detail and an eye for polished, professional design.

Responsibilities

• Design and produce high-quality marketing collateral (brochures, postcards, ads, presentations, flyers, assets).
• Plan, create, schedule, and publish content across social platforms; maintain content calendars.
• Coordinate listing marketing materials and promotional campaigns for advisors and properties.
• Coordinate website updates and SEO initiatives with VP of Marketing and vendors.
• Support branding, campaigns, and reporting to ensure consistent, strong brand messaging.

Skills

Marketing

Graphic design

Communications

Social media

Project coordination

Brand development

Tools

Adobe Creative Cloud

InDesign

Photoshop

Illustrator

CMS

Google Workspace

Job description

We are seeking a creative, organized, and motivated Marketing & Brand Specialist to join our marketing team. This is an opportunity for someone who enjoys bringing ideas to life, thrives in a collaborative environment, and wants to play an active role in shaping the marketing efforts of several established brands.

Working directly alongside our Vice President of Marketing, this individual will help execute and advance marketing initiatives across our family of companies, spanning luxury real estate, vacation rentals, and property management.

The position blends creative design, digital marketing, social media, project coordination, and brand development. From producing sophisticated print collateral and coordinating digital campaigns to supporting real estate advisors and collaborating with website and SEO partners, the Marketing & Brand Specialist will help ensure our marketing efforts are consistently executed with creativity, quality, and purpose.

This is more than a traditional marketing support position. We are looking for a collaborative team member who takes ownership of projects, contributes fresh ideas, and enjoys seeing their work make a measurable impact.

About the Opportunity

We are seeking a creative, organized, and motivated Marketing & Brand Specialist to join our marketing team. This is an opportunity for someone who enjoys bringing ideas to life, thrives in a collaborative environment, and wants to play an active role in shaping the marketing efforts of several established brands.

Working directly alongside our Vice President of Marketing, this individual will help execute and advance marketing initiatives across our family of companies, spanning luxury real estate, vacation rentals, and property management.

The position blends creative design, digital marketing, social media, project coordination, and brand development. From producing sophisticated print collateral and coordinating digital campaigns to supporting real estate advisors and collaborating with website and SEO partners, the Marketing & Brand Specialist will help ensure our marketing efforts are consistently executed with creativity, quality, and purpose.

This is more than a traditional marketing support position. We are looking for a collaborative team member who takes ownership of projects, contributes fresh ideas, and enjoys seeing their work make a measurable impact.

Key Responsibilities

Creative Design & Print Marketing

• Design and produce high-quality marketing collateral, including property brochures, postcards, advertisements, presentation materials, flyers, and branded assets.
• Work within established brand guidelines while bringing creativity and thoughtful design to each project.
• Prepare print-ready artwork and coordinate production timelines to ensure accuracy and timely delivery.
• Help develop and maintain marketing templates and creative resources across our brands.

Social Media & Digital Marketing

• Assist in planning, creating, scheduling, and publishing content across Facebook, Instagram, LinkedIn, YouTube, and other relevant platforms.
• Maintain organized content calendars aligned with brand initiatives, property promotions, and seasonal campaigns.
• Develop engaging content featuring real estate listings, vacation properties, local lifestyles, company news, and brand storytelling.
• Monitor content performance and contribute ideas to improve engagement, reach, and brand awareness.
• Assist with digital advertising, email marketing, and other online promotional efforts.

Real Estate Advisor & Team Support

• Serve as a resource for real estate advisors, assisting with their day-to-day marketing requests and promotional needs.
• Coordinate listing marketing materials, property announcements, direct mail campaigns, and digital assets.
• Help maintain consistency in how listings, agents, and company messaging are presented across marketing channels.
• Communicate proactively with advisors to understand needs, establish expectations, and manage deadlines.
• Identify opportunities to improve marketing workflows and deliver a consistently high level of service.

Website, SEO & Vendor Coordination

• Work closely with the Vice President of Marketing to coordinate website enhancements, SEO initiatives, and digital growth projects.
• Communicate with outside vendors, designers, developers, and marketing partners to track progress, deliverables, and timelines.
• Assist with website content updates, including property information, community pages, blog posts, company information, and promotions.
• Help identify opportunities to improve website content, search visibility, and the overall user experience.
• Monitor ongoing projects and proactively follow up with vendors to keep initiatives moving forward.

Marketing Strategy & Brand Growth

• Collaborate directly with the Vice President of Marketing to plan, prioritize, and implement initiatives across all four brands.
• Participate in brainstorming sessions and contribute creative ideas for campaigns, promotions, and new marketing opportunities.
• Coordinate marketing efforts among leadership, real estate advisors, rental teams, and outside partners.
• Maintain project schedules, track deliverables, and help ensure campaigns progress from concept through completion.
• Support reporting and analysis of marketing performance to help inform future decisions.
• Identify opportunities to streamline processes, improve efficiency, and strengthen brand consistency.

Qualifications & Experience

We are looking for someone who combines creative ability with strong organizational skills and a genuine interest in marketing. Ideal qualifications include:

• Experience in marketing, graphic design, communications, or a related field.
• Proficiency with Adobe Creative Cloud, particularly InDesign, Photoshop, and Illustrator.
• Experience creating and managing content across major social media platforms and scheduling tools.
• Strong written communication, editing, and proofreading abilities.
• Excellent attention to detail and an eye for polished, professional design.
• Ability to manage multiple projects, balance competing priorities, and meet deadlines.
• Working knowledge of website content management systems, SEO fundamentals, and digital marketing best practices.
• Comfort working with Google Workspace and project management tools.
• Experience in real estate, hospitality, vacation rentals, or luxury brands is a plus, but not required.

The Ideal Candidate

Our ideal candidate enjoys both the creative and operational sides of marketing. They are comfortable designing a beautiful piece of marketing collateral in the morning, coordinating a website project in the afternoon, and finding new ways to improve a social media campaign along the way.

They are organized, resourceful, detail‑oriented, and confident in communicating with colleagues and outside partners. They take initiative, ask thoughtful questions, and are motivated by delivering work they can be proud of. Most importantly, they want an opportunity to contribute, learn, and grow rather than simply work through a list of assigned tasks.

Why Join Our Team?

This position offers a unique opportunity to gain hands‑on experience across multiple industries while working directly with marketing leadership. You will contribute to the marketing of distinctive real estate properties, established vacation rental brands, and growing businesses while developing experience in creative design, digital strategy, brand development, and campaign execution.

We value collaboration, creativity, professionalism, and initiative. We want someone whose ideas are welcomed, whose contributions are recognized, and who wants to help build something meaningful.

If you are passionate about marketing, enjoy making ideas happen, and want to play a meaningful role in the growth of multiple brands, we would love to hear from you.