Brand Marketing Operations Lead — Wholesale

BoF Careers; New York (NY); On-site; USD 110,000 - 170,000; Full time

Job summary

Ralph Lauren Corporation is seeking a Brand Marketing Operations Manager, Wholesale, to drive planning, coordination, and execution of marketing initiatives across Wholesale Retail Partners and Family of Businesses. The role connects Marketing, Creative, Merchandising, Planning, Digital, and external partners to deliver on strategy and priorities.

Ideal candidates bring 6+ years in marketing operations with strong project management, cross-functional collaboration, and budget experience in a

Qualifications

• 6+ years of experience in marketing operations, integrated marketing, or cross-channel roles (retail/ecommerce preferred).
• Strong project management and organizational skills with the ability to handle multiple initiatives.
• Proven ability to partner cross-functionally with Creative, Merchandising, Planning, Digital, and external partners.
• Excellent written and verbal communication; translates strategy into actionable plans.
• Experience supporting budgets, timelines, trackers, and vendor coordination.

Responsibilities

• Manage end-to-end marketing workflows and timelines across the seasonal product lifecycle, from concept through execution and retail readiness.
• Coordinate cross-functional teams to translate marketing strategies into clear execution plans and timelines.
• Develop and manage clear marketing briefs; ensure omni-channel assets are ready for launch.
• Support budget tracking, timeline management, and vendor coordination to ensure operational accuracy.
• Identify execution risks early and implement process improvements to speed time-to-market.

Skills

Marketing operations

Cross-functional collaboration

Project management

Communication

Budget tracking

Job description

Ralph Lauren Corporation is seeking a Brand Marketing Operations Manager, Wholesale, to drive planning, coordination, and execution of marketing initiatives across Wholesale Retail Partners and Family of Businesses. The role connects Marketing, Creative, Merchandising, Planning, Digital, and external partners to deliver on strategy and priorities.

Ideal candidates bring 6+ years in marketing operations with strong project management, cross-functional collaboration, and budget experience in a