Brand Marketing Manager

Dr.-Squatch; New York (NY); Hybrid; USD 115,000 - 135,000; Full time

Benefits offered by this job

Medical insurance

Dental insurance

Vision insurance

401k with Squatch match

PTO

Free products

Job summary

Dr. Squatch's Jukebox brand in New York is seeking a Brand Marketing Manager to shape the next chapter of the women’s brand.

You’ll partner with Head of Jukebox to define positioning, campaigns, and the brand voice across DTC, retail, and social channels. This full‑time hybrid role in NoMad offers base compensation of 115k–135k, commensurate with experience, with benefits including health, dental, vision, 401k Squatch match, and generous PTO.

Qualifications

• 5+ years of relevant experience, with flexibility on level.
• Obsessed with brands and culture, strong taste and POV.
• Digital and social instincts across creators, communities, earned attention, and real-world experiences.

Responsibilities

• Build the Brand: define positioning, voice, and cultural relevance.
• Create ideas people talk about: campaigns, launches, partnerships, PR moments.
• Grow community & culture: shape organic social and creator strategy.

Skills

Brand marketing

Creativity

Digital/social

Strategic thinking

Brand-building

Job description

At Dr. Squatch ( www.drsquatch.com ), we’re raising the bar on men’s personal care with our line of natural, high-performance products. We’re on a high-growth, fast-moving ride, continually introducing new product categories, launching into retailers nationwide, and growing internationally. We have been recognized and certified by Great Place to Work® multiple times, and we achieved status as a certified BCorp in 2023. Weare looking for passionate, talented people who want to join us in our mission to inspire and educate men to be happier and healthier!

Jukebox - Why We Exist and What We Do:

At Jukebox - the women’s brand from Dr. Squatch -we’re making better-for-you body care something women genuinely crave. We combine obsession-worthy scents with intentional, skin-loving ingredients to make everyday body care anything but boring.

Find us at myjukebox.com and on shelves at Walmart and Target and we’re just getting started. We’re building a bold, joyful brand with the ambition to redefine women’s personal care.

About the role:

We’re seeking a Brand Marketing Manager to help build the next chapter of Jukebox. This role is for someone who is obsessed with brands, deeply plugged into culture and how brands grow today, and energized by the opportunity to build a modern consumer brand.

You’ll be a close creative and strategic partner to the Head of Jukeboxat Dr. Squatch, helping define where the brand goes next and how we get there—from positioning and breakthrough brand campaigns to organic social, creators, retail, and new growth opportunities. This is a broad, hands‑on role with the opportunity to shape both the brand and the business as Jukebox scales.

We’re looking for someone ambitious, curious, full of ideas, and ready to roll up their sleeves—someone with strong taste, a clear point of view, and an even stronger bias toward making things happen.

This role will report to the Head of Jukebox.

This is a full‑time, hybrid role with company benefits based in New York City, NY, (NoMad area) with 3 days per week in the office.

The anticipated base compensation range for this role will be $115,000 to $135,000. Compensation will be commensurate with the candidate's experience and local market rates.

What you'll do:

• Build the Brand – Help define Jukebox’s positioning, voice, creative world, and place in culture, with a strong point of view on what will make the brand distinctive and worth caring about.
• Create Ideas People Talk About – Develop campaigns, launches, partnerships, PR moments, and unexpected ideas that earn attention and build long‑term brand love.
• Grow Community & Culture – Shape organic social and creator strategy, finding the people, conversations, trends, and opportunities that can turn consumers into a community.
• Bring Jukebox Everywhere – Translate the brand across DTC, retail, paid, PR, and new channels—making sure Jukebox feels unmistakably Jukebox wherever it shows up.
• Make It Happen – Take ideas from a brainstorm to something consumers actually experience, navigating budgets, timelines, partners, and cross‑functional teams along the way.
• Find What’s Next – Stay curious about the market, culture, consumers, and emerging brands. Identify whitespace, challenge assumptions, and help determine where Jukebox should go next.

About you:

• 5+ years of relevant experience, with flexibility on level for an exceptional person.
• Genuinely obsessed with brands—the person who notices a great campaign, new creator, emerging brand, or cultural shift before someone sends it in the group chat.
• Digital and social instincts are second nature. You understand how brands are built today across creators, communities, content, earned attention, and real‑world experiences—not just traditional marketing channels.
• A creator as much as an operator. You generate ideas, have strong taste, and can turn a blank page into something people want to engage with.
• A builder at heart who thrives when the answer isn’t obvious, jumps into unfamiliar problems, and would rather create the playbook than follow one.
• Commercially minded enough to know that great brand building ultimately needs to grow the business—and comfortable making choices around budgets, priorities, and impact.
• High agency and low ego. Comfortable challenging the thinking in the room, changing your own mind when someone has a better idea, and doing what it takes to move the work forward.
• Excited by the chance to have real ownership and outsized impact on a brand still early enough to shape.

Why Join Us:

• Jukebox is early enough that your ideas can meaningfully shape what the brand becomes.
• Work directly with the Head of Jukebox across brand, creative, marketing, retail, and growth—not inside a narrow functional lane.
• Move quickly from idea to execution and see your work show up across culture, social, retail, and the real world.
• Help build a brand with the ambition to redefine women’s personal care.
• Be part of an ambitious, high‑energy team that cares deeply, moves fast and has a lot of fun doing it.

#LI-TC1 #LI-HYBRID #LI-FULLTIME

Who We Are:

Our core values come naturally and make us a better, more whole, and unique team. We areBold & Innovative - we are creative, rethink how things are done, and find a way. We Play to Win - we have high standards, we encourage ownership of work, we are scrappy, we act with urgency, and we invest in the outcome of our work. We areTeam Squatch - we are humble, help others outside our own wheelhouse, stay positive, have fun, and have approachable and transparent leadership.

We offer a competitive salary in a growth-focused & collaborative team environment. Benefits include medical, dental, vision, 401k with Squatch match, and PTO. We also have great perks like healthy snacks, frequent company events, and of course, free products!

For Applicants with Disabilities.Reasonable accommodation will be made so that qualified applicants with disabilities may participate in the application process. If you need any accommodations during the hiring process, please let us know when you submit your application and we'll do our very best to adjust as needed.