Brand Marketing Lead, Pixel Ecosystem

Google; Mountain View (CA); On-site; USD 141,000 - 205,000; Full time

Benefits offered by this job

Equity

Bonus potential

Benefits package

Job summary

Google is seeking a Brand Marketing Manager for the Pixel Ecosystem to lead comprehensive strategies, craft compelling consumer narratives, and execute global campaigns. You’ll shape how users experience the brand, serving as the go-to voice for your products.

You’ll collaborate across internal and external teams to ensure excellence across touchpoints, working with Product Marketing and regional teams to maximize business impact and ensure effective execution across channels.

Qualifications

• Bachelor's degree or equivalent practical experience.
• 6 years of experience in brand and consumer marketing.
• Experience managing cross-functional or cross-team projects with executive-level stakeholders.
• Experience managing relationships with creative agencies and production houses.
• Experience leading cross-functional team to build global brands, brand strategies, and campaigns.

Responsibilities

• Drive brand strategy and narrative development for Pixel's ecosystem products, including insight mining, briefing, creative development, production, go-to-market, budget, timeline, and measurement.
• Develop and execute full-funnel marketing campaigns across paid, owned, and earned media, and in first-party and third-party retail.
• Manage relationships with internal and external creative partners, facilitating the creative development process and reviews. Ensure creative excellence and consistency in brand visual identity, brand messaging, and communications across all touchpoints.
• Manage and present to executive cross-functional stakeholders. Partner closely with product marketing, creative, production, activation and engagement, retail, and owned channel teams.
• Work with regional teams to scale the brand strategy and full-funnel campaigns to markets around the world.

Skills

Brand marketing

Cross-functional leadership

Agency management

Global brand strategy

Executive stakeholder management

AI productivity tools

High-pressure communication

Education

Bachelor's degree or equivalent practical experience

Job description

Google is seeking a Brand Marketing Manager for the Pixel Ecosystem to lead comprehensive strategies, craft compelling consumer narratives, and execute global campaigns. You’ll shape how users experience the brand, serving as the go-to voice for your products.

You’ll collaborate across internal and external teams to ensure excellence across touchpoints, working with Product Marketing and regional teams to maximize business impact and ensure effective execution across channels.