Brand Marketing Director: Elevate Veterinary Impact

Socket.dev; New York (NY); On-site; USD 150,000 - 230,000; Full time

Job summary

Alliance Animal Health is seeking a Director of Brand Marketing to own the strategic vision, positioning, and activation of the brand across veterinarians, hospital teams, candidates, and industry influencers. This is a highly visible leadership role driving recruitment marketing, employer branding, and brand-forward events such as VetTalks.

You will partner with Talent Acquisition, HR, Operations, and Business Development to translate business priorities into compelling brand strategies,

Qualifications

• Bachelor’s degree in Marketing, Communications, Business, or a related field.
• 8+ years of progressive experience in brand management, integrated marketing, or recruitment marketing.
• Experience owning brand strategy and translating it into programs and campaigns.

Responsibilities

• Define and govern brand strategy across portfolios and channels.
• Lead recruitment marketing and employer branding initiatives.
• Develop events, campaigns, and content to elevate brand presence.

Skills

Strategic branding

Leadership & people management

Cross-functional collaboration

Campaign planning

Communications & storytelling

Brand governance

Data-driven decision making

Public relations & social media

Education

Bachelor’s degree in Marketing, Communications, Business, or related field

Job description

Alliance Animal Health is seeking a Director of Brand Marketing to own the strategic vision, positioning, and activation of the brand across veterinarians, hospital teams, candidates, and industry influencers. This is a highly visible leadership role driving recruitment marketing, employer branding, and brand-forward events such as VetTalks.

You will partner with Talent Acquisition, HR, Operations, and Business Development to translate business priorities into compelling brand strategies,