Brand & Marketing Creative Principal — AI-Driven

Pacaso; United States; Hybrid; USD 130,000 - 150,000; Full time

Benefits offered by this job

Competitive base salary

Equity (RSU)

Discretionary time off

Premium medical, dental, and vision

Sponsored memberships

401(k)

Paid parental leave

Home office stipend

Internet and cell phone reimbursement

Quarterly team gatherings

Job summary

Pacaso is hiring a Brand and Marketing Creative Principal to bring the brand to life with crafted design and AI-native workflows. You will lead design across marketing touchpoints, from launch emails to campaigns, and oversee shoots in multiple destinations.

You will build an AI-driven creative system, manage talent networks, and ensure every asset reflects Pacaso’s premium, unmistakably Pacaso identity across channels.

Qualifications

• Seven or more years in brand, design and creative work with leadership experience.
• Portfolio showing identity, digital, print, video and campaigns.
• Experience building or leading design systems and AI-enabled workflows.

Responsibilities

• Production: plan shoots, direct crews, and turn footage into assets across formats.
• Owner stories: guide shoots, interviews, and storytelling across channels.
• AI as a workflow: embed AI in creative pipelines and manage prompts/variants.
• Design leadership: lead design across marketing, emails, ads, decks, and templates.
• Partners & rights: manage budgets, licensing, and vendor relationships.
• Asset library: own photo/video libraries and ensure on-brand assets.

Skills

Brand design

Creative leadership

Video production

Design systems

Figma

Tools

Figma

Video editing software

Job description

Pacaso is hiring a Brand and Marketing Creative Principal to bring the brand to life with crafted design and AI-native workflows. You will lead design across marketing touchpoints, from launch emails to campaigns, and oversee shoots in multiple destinations.

You will build an AI-driven creative system, manage talent networks, and ensure every asset reflects Pacaso’s premium, unmistakably Pacaso identity across channels.