Brand Marketing Associate, Core & Campaign - Growth & Perks

Trove Brands, LLC.; Lehi (UT); On-site; USD 52,000 - 76,000; Full time

Benefits offered by this job

Medical, dental, and vision insurance

401k with employer matching

Paid Time Off

Maternity/Paternity leave

Indoor basketball/volleyball court

Fitness center with showers

Job summary

Trove Brands in Lehi, UT, seeks an in-house Brand Marketing Associate for Owala. You will manage product lines, assist launches, and coordinate cross-functional campaigns across color, packaging, and assortments.

You will analyze data, influence pricing and lifecycle decisions, and collaborate with Creative, Brand, and Sales teams to drive growth and retailer-facing materials. A BA/BS plus 2+ years’ experience is expected.

Qualifications

• Bachelor’s degree and/or 2+ years of work/internship experience.
• Background in CPG Brand Marketing, Finance, Sales, or Consulting.
• Skills: Financial acumen, strategy, leadership, creativity.
• Strategic thinking, creative problem solving, and multi-project leadership.
• Team player with cross-functional collaboration and clear communication across languages and cultures.
• Excellent written and verbal communication skills.
• Self-starter with minimal supervision.

Responsibilities

• Own day-to-day management of product lines, including assortment detail, SKU setup, lifecycle tracking, and launch readiness.
• Support seasonal color, pattern, and collection calendar from concept through launch, including sampling and asset coordination.
• Drive new product introduction workstreams across cross-functional partners.
• Build portfolio reporting on sell-through, velocity, and SKU/color performance.
• Analyze sales data and consumer insights to inform assortment, pricing, and lifecycle decisions.
• Contribute to product positioning, pricing inputs, packaging, and retailer materials.
• Partner with Creative, Brand, and Community teams on campaigns and launch content.
• Support Sales with product stories, assortment detail, and merchandising inputs for key customers.
• Partner with Demand Planning and Operations on forecast inputs and inventory flow.
• Maintain documentation, calendars, and shared sources of truth across many SKUs and workstreams.

Skills

Bachelor's degree

2+ years experience

CPG Brand Marketing

Finance

Sales

Consulting

Financial acumen

Strategy

Leadership

Creativity

Strategic thinking

Team player

Communication

Self-starter

Education

Bachelor’s degree

Job description

Trove Brands in Lehi, UT, seeks an in-house Brand Marketing Associate for Owala. You will manage product lines, assist launches, and coordinate cross-functional campaigns across color, packaging, and assortments.

You will analyze data, influence pricing and lifecycle decisions, and collaborate with Creative, Brand, and Sales teams to drive growth and retailer-facing materials. A BA/BS plus 2+ years’ experience is expected.