Brand Manager/Product Manager-Trend/Compound toys

Beverly Hills Teddy Bear Company; Los Angeles (CA); Hybrid; USD 80,000 - 100,000; Full time

Job summary

A leading toy manufacturer in Los Angeles is seeking a Brand Manager/Product Manager for Toys. In this full-time hybrid role, you'll oversee product lifecycles, ensuring alignment with market trends. Responsibilities include managing product strategies, conducting market research, and collaborating with internal teams. Ideal candidates will have a Bachelor's degree and experience in the toy industry or consumer goods, with a strong focus on brand management and project success.

Qualifications

• Proficiency in brand management, product development, and marketing strategy.
• Experience identifying consumer trends and product positioning.
• Strong project management skills with the ability to multitask and meet deadlines.
• Creative mindset with problem-solving skills and attention to detail.
• Proficiency with digital tools for market analysis and product development.
• Experience in the toy industry or relevant consumer goods.

Responsibilities

• Oversee product lifecycles from concept development to final launch.
• Manage brand and product strategies and conduct market research.
• Monitor product performance and identify opportunities for innovation.

Skills

Brand management

Product development

Marketing strategy

Market research

Project management

Collaboration skills

Problem-solving

Digital tools

Communication skills

Education

Bachelor’s degree in Marketing, Business Administration, Product Design

Job description

The Beverly Hills Teddy Bear Company (BHTB) is a full‑spectra manufacturer with over 25 years of experience creating high‑quality, custom, private label, and licensed toys, plush, and promotional products. Known for its commitment to exceptional value and ethical practices, BHTB collaborates with Fortune 100 companies, authors, and inventors to develop products that leave lasting impressions. Guided by the PRICE philosophy (Product, Reputation, Innovation, Collaboration, Expertise), BHTB specializes in designing innovative and impactful merchandise, such as Gift With Purchase and promotional items for in‑line retail sales and strategic promotions. Operating with a reputation for excellence, BHTB has produced millions of toys and over 15,000 products for clients worldwide.

Role Description

This is a full‑time hybrid position based in Los Angeles, CA, with flexibility for some work‑from‑home days. As a Brand Manager/Product Manager for Toys, you will oversee product lifecycles, from initial concept development to final launch, ensuring that products align with market trends and company standards. Responsibilities include managing brand and product strategies, conducting market research, collaborating with internal teams and external partners, monitoring product performance, and identifying opportunities for innovation and growth. You will play a key role in maintaining strong client relationships and ensuring products meet quality and timeline objectives.

Qualifications

• Proficiency in brand management, product development, and marketing strategy
• Experience in market research, identifying consumer trends, and product positioning
• Strong project management skills, including multitasking and meeting deadlines
• Ability to collaborate across teams and with external partners to drive project success
• Creative mindset with problem‑solving skills and attention to detail
• Proficiency with digital tools and software for market analysis and product development
• Bachelor’s degree in Marketing, Business Administration, Product Design, or a related field
• Experience in the toy industry or relevant consumer goods is highly desirable
• Strong communication and presentation skills