Associate Brand Manager, US

Moose Enterprise Pty Ltd

Los Angeles (CA)

On-site

USD 72,000 - 78,000

Full time

14 days+

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Job summary

Moose Toys, based in the US, is seeking an Associate Brand Manager for the US market. Located in Los Angeles, you will support growth of the US Commercial business through budget stewardship, campaign development, and cross-functional collaboration to drive consumer demand and sell-through.

You will contribute to line architecture, pricing strategy, and GTM plans, coordinating with global teams. The role requires 2-3 years in marketing, an undergraduate degree, and a passion for kid-targeted

Qualifications

  • 2-3 years of professional marketing experience.
  • Undergraduate degree or equivalent experience.
  • Experience in marketing within kid-targeted categories (toys, entertainment, etc.) is preferred.

Responsibilities

  • Assist in planning and executing integrated U.S. marketing campaigns, overseeing budget allocation and tracking to drive demand and sell-through.
  • Contribute to line architecture and pricing strategy using internal data and market insights; maintain pricing documents for cross-functional teams.
  • Support forecast processes and align with brand financial plans, including topline, GM and DC% to ensure profitable P&L.
  • Drive seasonal exclusive programs with market sales and global counterparts, ensuring inclusion in the line plan and margins.
  • Coordinate with global teams to share go-to-market strategies across the 360 asset wheel and consumer path-to-purchase.
  • Manage licensor communications, track spend commitments, analyze POS performance, and support QBR presentations.

Skills

Marketing experience
Customer-focused

Education

Undergraduate degree or equivalent

Job description

Associate Brand Manager, US
About Us

Moose Toys exists to make kids superhappy. For this revolutionary brand, happiness lies at the heart of everything we do. Known for our trailblazing toy design, development and manufacturing, and strong commitment to the future of our planet, our toys are consistently recognised with global awards and accolades.

Our Culture

At Moose we areplayful with a purpose. Fun is at the heart of everything we do, but we’re also very serious about the important stuff: our people, our values, and the planet:

  • We’re officially a Great Place to Work!
  • We're a family.
  • We're always learning.
  • We give back in a big way.
  • We’re serious about sustainability.
  • We bring the fun!

Visit our website or our LinkedIn Life page for more information on our amazing brands and people.

Classification:

Exempt

Position Status:

Full Time

Reports To:

Director, US Marketing

Direct Reports:

None

Role Objectives:

Support the growth of the US Commercial business through effective budget stewardship, stakeholder management, and marketing campaign development and execution. Leverage market and consumer insights to support growth opportunities, enhance marketing and media performance, and provide commercial input into product development to ensure a strong innovation pipeline aligned with business objectives.

Qualifications:
  • A minimum of 2-3 years of professional working experience
  • Undergraduate degree or equivalent experience
  • Must have experience in marketing or marketing-related function, ideally within a kid-targeted category like toys, entertainment, food, sports, video games, or another type of Consumer Packaged Good (CPG) product or brand.
Responsibilities:
  • Play an active role in the planning and execution of integrated U.S. marketing campaigns, overseeing budget allocation and tracking while ensuring initiatives are delivered on time and effectively drive consumer demand and sell-through.
  • Actively contribute to the development and refinement of line architecture and pricing strategy based on internal data, customer needs and US competitive landscape. Maintain internal pricing documents and systems to ensure clear and consistent communication across the sales and marketing organization.
  • Support US Consensus forecast to ensure they align to total brand financial plans including topline, GM and DC% and roll-up to a profitable P&L in the TLP. Demonstrate an understanding of inventory levels and future forecasts to align to S&OP projections.
  • Drive the seasonal exclusive program with your market sales and global counterparts ensuring item is included in overall line plan and meets margin expectations.
  • Support the Sr. leadership to liaise with global team to share a robust go-to-market strategy across the full 360 asset wheel, driving the consumer path-to-purchase.
  • Support licensed brand growth by managing day-to-day licensor communications, coordinating marketing requests, approvals and campaign plans, tracking minimum spend commitments against forecasts, analyzing POS performance, preparing forecast reports, and developing QBR presentations.
Brand Management

This position description is not designed to cover or contain a comprehensive listing of activities, duties or responsibilities that are required of the role. Other duties, responsibilities and activities may change or be assigned at any time with or without notice.

Core Values:
  • We’re a family, who is Outrageously playful, with Wild imagination.
  • We demonstrate kindness as part of the Moose family – treating others the way we want to be treated. We’re all about welcoming your wacky, weird, and wonderful self at work!
  • Moosies pride themselves on taking personal responsibility for their actions and outcomes, always acting ethically, professionally, sustainably, and with a smile.
  • We know there is no ‘I’ in TEAM and are committed to hitting team goals way out of the park.
  • We’ve got each other’s backs – we support each other with no politics or personal agendas.
  • Outrageously playful
  • All Moosies use play to stimulate thinking and innovation – applying learnings across all initiatives.
  • We think outside the toy box to keep things super FUN.
  • We consistently give 100% to put the punch in our products and services.
  • We keep our energy up so there’s a great buzz around the place all the time – helping to foster great ideas and ensuring strong productivity.
  • Wild imagination
  • We’re prepared to share the kooky and the creative in brainstorming sessions, to bring the best Moose to market.
  • Moosies put heart and soul into innovating and delivering the best toys ever.
  • We elicit infectious enthusiasm, are non-judgemental, value diversity of thinking and the benefits this brings, and are open to all WOW ideas.
  • We keep on trend and across new technologies and sustainable approaches so we can bring this knowledge to the playroom.
Work Hours:

8:30am – 5:30pm, Monday to Thursday

8:30am – 3:00pm, Friday

Plus, reasonable additional hours due to multiple time-zones.

Salary Band

USD $72,000 – $78,000

Physical Demands
  • While performing the duties of this job, the employee is regularly required to stand, sit, talk, hear and use hands and fingers to operate a computer, telephone and other office productivity machinery, may need to reach, stoop, kneel to access items
  • Must be able to sit at a computer terminal for an extended period of time
  • Specific vision abilities required by this job include close vision requirements due to computer work
  • Light to moderate lifting is required
  • Frequently communicates with other employees and third-parties, must be able to speak clearly and exchange accurate information.
  • Regular, predictable attendance is required
  • Moderate noise (i.e. business office with computers, phones, printers and light traffic)
  • Indoor business office environment with windows; light foot traffic within work areas
  • Ability to sit at a computer terminal for an extended period of time

The physical demands described here are representative of those that must be met by an employee to successfully perform the essential functions of this position. Reasonable accommodations may be made to enable individuals with disabilities to perform the functions.

The work environment characteristics described here are representative of those a teammate encounters while performing the essential functions of this job. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.

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