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Brand Manager, Away From Home Innovation

Heinz

Chicago (IL)

Hybrid

USD 118,000 - 148,000

Full time

27 days ago

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Job summary

An established industry player is seeking a dynamic Brand Manager for Away From Home Innovation to drive the strategic development of innovative products. This role involves leading the commercialization process, collaborating with cross-functional teams, and fostering a culture of creativity and innovation. You will be instrumental in aligning product development with market trends and consumer insights while supporting sustainability goals. Join a forward-thinking company that values collaboration and creativity, where your contributions will help shape the future of the brand in the consumer goods sector.

Benefits

Healthcare coverage
Paid Time Off
Flexible Work Arrangements
401k Plan
Employee Assistance Program
Wellbeing Programs

Qualifications

  • 5-7 years in marketing or brand management with innovation focus.
  • Proven success in executing strategic marketing plans.

Responsibilities

  • Lead commercialization of innovative products aligned with market trends.
  • Collaborate with cross-functional teams to ensure seamless execution.

Skills

Marketing
Product Innovation
Brand Management
Project Management
Analytical Skills
Communication Skills
Strategic Thinking
Collaboration

Education

Bachelor’s degree in business or marketing
MBA with marketing focus

Tools

Microsoft Office Suite

Job description

Job Purpose

As a Brand Manager for Away From Home Innovation, your purpose is to help lead the strategic development and execution of the innovation pipeline for the Away from Home (AFH) Taste Elevation Platform at Kraft Heinz. You will help drive the ideation, curation, and lead commercialization of innovative products that align with global trends and contribute to the company’s growth. By collaborating with cross-functional teams and fostering an innovation-driven culture, you will ensure that Away from Home serves as a key engine of innovation within the broader Kraft Heinz portfolio, while also supporting ESG initiatives and sustainability goals.

Essential Functions & Responsibilities

  1. Support development of a strategic approach to innovation, ensuring the pipeline is aligned with market trends, consumer insights, and AFH’s growth objectives.

  2. Lead Commercialization of key pipeline initiatives. This includes identifying opportunities, prioritizing projects, and managing the commercialization of new products in line with Kraft Heinz’s broader business objectives.

  3. Collaborate with key stakeholders across multiple functions, including R&D, culinary, consumer insights, quality, legal, operations, sales, and finance, to ensure seamless execution of innovative initiatives.

  4. Foster a culture of innovation within the AFH division by championing creative thinking and new product development that reflects global trends and cultural shifts. Inspire teams to take calculated risks and challenge the status quo to drive transformational growth.

  5. Support the innovation stage gate process, including all key deliverables, timelines, and approvals. Ensure that all projects are resourced appropriately and prioritized effectively to meet business goals.

  6. Manage agency relationships for the packaging design of new products and lead consumer validation efforts in partnership with the consumer insights team.

  7. Work with commercial teams to refine product positioning and messaging, ensuring that new innovations meet target customers' needs in the Away from Home market.

  8. Utilize syndicated data sources to analyze internal and competitor innovation performance, providing actionable insights and recommendations to drive impactful business decisions.

  9. Maintain a consumer-first mindset and strong operator understanding, ensuring day-to-day decisions protect the brand/operator’s integrity while effectively balancing financial and operational considerations.

Expected Experience & Required Skills

  1. Bachelor’s degree in business, marketing, or a related field; MBA with a marketing focus preferred. Equivalent experience will be considered.

  2. 5 to 7 years in marketing, product innovation, or brand management, with at least 3 years leading innovation/product development from concept to market in the consumer goods sector.

  3. Proven success in developing and executing strategic marketing plans, including situation assessments and tactical initiatives.

  4. Experience leading cross-functional teams and managing multiple projects simultaneously, focusing on delivering results within agreed timelines.

  5. Strong project management, organizational, and analytical skills with the ability to make data-driven business decisions and develop sound business cases.

  6. Ability to simplify complex challenges, make quick decisions, and continuously drive progress, even in fast-paced and ambiguous environments.

  7. A growth mindset focusing on continuous learning, anticipating consumer needs, and leveraging insights to fuel innovation.

  8. Results-oriented problem solver with a track record of managing ambiguity and overcoming obstacles to succeed.

  9. Excellent verbal and written communication skills, with the ability to build relationships, influence stakeholders, and lead through collaboration.

  10. Strategic thinker who can assess issues from multiple perspectives and anticipate future impacts.

  11. Strong organizational agility, navigating formal and informal channels to get things done effectively while delegating and eliminating roadblocks for the team.

  12. Advanced proficiency in Microsoft Office Suite (Word, Excel, PowerPoint, and Outlook)

Work Environment & Schedule

This position is considered a normal office environment with moderate travel to customer locations, stores, manufacturing facilities, etc.; offices are open workspaces. To create a more agile and modern workplace, we allow office-based employees to work virtually for up to two days each week and expect them to work in person during the defined core days at their assigned work location at least three days per workweek.

New Hire Base Salary Range:

$118,400.00 - $148,000.00

Bonus: This position is eligible for a performance-based bonus as provided by the plan terms and governing documents.

The compensation offered will take into account internal equity and may vary depending on the candidate's geographic region, job-related knowledge, skills, and experience among other factors.

Benefits: Coverage for employees (and their eligible dependents) through affordable access to healthcare, protection, and saving for the future, we offer plans tailored to meet you and your family’s needs. Coverage for benefits will be in accordance with the terms and conditions of the applicable plans and associated governing plan documents.

Wellbeing: We offer events, resources, and learning opportunities that inspire a physical, social, emotional, and financial well-being lifestyle for our employees and their families.

You’ll be able to participate in a variety of benefits and wellbeing programs that may vary by role, country, region, union status, and other employment status factors, for example:

  1. Physical - Medical, Prescription Drug, Dental, Vision, Screenings/Assessments

  2. Social - Paid Time Off, Company Holidays, Leave of Absence, Flexible Work Arrangements, Recognition, Training

  3. Emotional – Employee Assistance Program, Wellbeing Programs, Family Support Programs

  4. Financial – 401k, Life, Accidental Death & Dismemberment, Disability

Location(s)

Chicago/Aon Center

Kraft Heinz is an Equal Opportunity Employer – Underrepresented Ethnic Minority Groups/Women/Veterans/Individuals with Disabilities/Sexual Orientation/Gender Identity and other protected classes. In order to ensure reasonable accommodation for protected individuals, applicants that require accommodation in the job application process may contact NAZTAOps@kraftheinz.com for assistance.

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