Brand Manager

Horizon Family Brands; Broomfield (CO); Hybrid; USD 115,000 - 140,000; Full time

Job summary

Horizon Organic, part of Horizon Family Brands, is hiring a Brand Manager - Innovation (BMI) in a hybrid role with three days on-site in Broomfield, CO. You will shape the innovation pipeline, lead cross-functional teams, build business cases, analyze data, and collaborate with brand and commercial partners to drive 3–5 projects per year.

The position requires a bachelor’s degree or equivalent, 4+ years in marketing/brand/R&D/insights or innovation, and prior CPG experience.

Qualifications

• Bachelor’s degree or equivalent experience
• 4+ years marketing, brand, R&D, insights and analytics, or innovation experience
• Prior CPG/food & beverage experience on consumer facing brands
• Strong ability to launch and scale innovation platforms
• Strong comfort with consumer and/or category research techniques/concept validation
• Strong experience managing projects through a stage-gate process
• Ability to build P&Ls/business cases
• Ability to build sales presentation materials and influence category buying decisions
• Strong team contributor; developing leadership skills
• Growth mindset, coachability

Responsibilities

• Lead execution of innovation, PPA, line-extension, network optimization, and COG optimization initiatives
• Lead execution of packaging and integrated marketing efforts
• Develop business cases and stage gate documents for presentation at governance
• Build demand and supply plans for assigned innovation in partnership with brand and commercial partners
• Strongly engaged in research initiatives
• Help optimize Stage Gate processes and WOW
• Develop sales presentation materials in partnership with commercial, brand, and category management
• Demonstrate corporate values and supports culture optimization initiatives

Job description

At Horizon Organic, we’re growing a culture of passionate people driven to do good for the horizon we all share. We’re building the tomorrow we want to see. Every single day.

Joining our team means being part of a dynamic environment where your skills are valued, and your contributions make a real difference. We offer diverse opportunities for career growth and development. Embark on a rewarding journey with us in shaping the future of organic dairy!

Two generations of families—and counting—have grown up on Horizon Organic® milk. From the start, as the leading organic milk producer in the U.S., Horizon has been committed to delivering innovative, nourishing dairy that growing families can rely on. In 2023, Horizon Organic became a brand of Platinum Equity. Today, Horizon works with more than 500 farmers across the U.S. to bring high-quality, certified organic milk to consumers. For more information on Horizon’s full portfolio of organic dairy products, visit Horizon.com.

This is a hybrid position with an expectation of 3 days per week on-site in Broomfield, CO.

About the Job:

A Brand Manager - Innovation (BMI) at HFB shapes the innovation pipeline, leads cross-functional project teams, supports research initiatives, analyzes data, builds business cases, and works closely with brand and commercial partners to execute innovation. A BMI is an experienced brand marketing or innovation professional with responsibility for 3-5 projects/year.

Responsibilities

• Lead execution of innovation, PPA, line-extension, network optimization, and COG optimization initiatives
• Lead execution of packaging and integrated marketing efforts.
• Develop business cases and stage gate documents for presentation at governance.
• Build demand and supply plans for assigned innovation in partnership with brand and commercial partners.
• Strongly engaged in research initiatives
• Help optimize Stage Gate processes and WOW
• Develop sales presentation materials in partnership with commercial, brand, and category management.
• Demonstrate corporate values and supports culture optimization initiatives.

The base compensation range for this position is $115,000 - $140,000 commensurate with experience

About You:

• Bachelor’s degree or equivalent experience
• 4+ years marketing, brand, R&D, insights and analytics, or innovation experience
• Prior CPG/food & beverage experience on consumer facing brands
• Strong ability to launch and scale innovation platforms
• Strong comfort with consumer and/or category research techniques/concept validation
• Strong experience managing projects through a stage-gate process
• Ability to build P&Ls/business cases
• Ability to build sales presentation materials and influence category buying decisions
• Strong team contributor; developing leadership skills
• Growth mindset, coachability

Preferred:

• MBA or equivalent experience
• Prior experience working within board/PE-led companies
• Prior experience building mission-centric brands and/or natural products