Brand Manager

Energy Innovation Corp; Aberdeen (SD); On-site; USD 88,000 - 132,000; Full time

Job summary

InnovateLabs in Aberdeen, SD seeks a Brand Manager with 8 years of experience to rewrite the playbook as market demands shift. This role offers $88,000 - $132,000 annually with real upward mobility and mentorship-driven culture.

You’ll lead the funnel from first touch to closed-won, craft referral programs, and leverage video marketing to drive growth in the Aberdeen market. Strong strategic thinking and execution are essential.

Qualifications

• 8 years of experience in brand/sales marketing roles.
• Ability to deliver clear, honest updates and bad-news tactfully.
• Strong written and verbal communication across channels.

Responsibilities

• Pull case studies to close Aberdeen deals.
• Build a referral program customers want to share.
• Automate and scale outbound efforts using search console and tools.
• Write effective follow-ups to get responses.
• Turn cold leads into signed deals in Aberdeen, SD.
• Provide video marketing signals to accelerate buyer readiness.
• Own funnel from first click to closed-won.

Skills

Brand management

Sales & marketing alignment

Video marketing

Communication

Ownership / accountability

Mentorship

Tools

Google Search Console

Demand Generation tools

Job description

InnovateLabs needs a Brand Manager who can read a market like Aberdeen and rewrite the playbook when the numbers demand it. For someone with 8 years and a playfully-serious edge, this Brand Manager job offers $88,000 - $132,000 and real upward mobility.

Key Responsibilities

• Pull the quietly-relentless case study that closes a stalled Aberdeen deal
• Stitch together a referral program InnovateLabs customers want to share
• Use Google Search Console and Demand Generation tools to automate and scale outbound efforts
• Write follow-ups that get answered, not the ones that get ignored
• Turn cold sales marketing leads into signed deals across Aberdeen, SD
• Feed sales the Video Marketing signals that say a buyer is ready now
• Own the funnel from first click to closed-won, top to bottom
• Build the Aberdeen reference network that closes deals for you

What You’ll Bring

• 8 years that taught you which corners can be cut
• The composure to deliver bad news early and clearly
• Confident communicator across email, calls, and in-person meetings
• Hands-on proficiency with Accountability, ideally paired with Video Marketing
• 8+ years navigating the politics that sales marketing work attracts
• The kind of ownership that treats the company's money like your own

InnovateLabs is a mentorship-focused Aberdeen, SD firm where Video Marketing isn't a department but the entire reason the lights stay on. The team trusts each other to do the right thing without constant oversight or micromanagement.

Come for $88,000 - $132,000, stay for the mentorship, the benefits, and the rare flexibility that makes InnovateLabs a high-growth place to grow.

Fresh interview slots opened up this week for the Brand Manager search.