Brand Experiences Director — Storytelling, Campaigns & Growth

Nature Fresh Farms; Detroit (MI); Hybrid; USD 80,000 - 120,000; Full time

Benefits offered by this job

Opportunities for growth and learning

Competitive wages and benefits

Supportive workplace culture

Job summary

A growing agriculture company based in Detroit is seeking a Director of Brand Experiences and Communications to lead brand strategies and campaigns. The ideal candidate will have over 10 years of experience in brand marketing and strong leadership skills. This full-time role includes overseeing integrated marketing, communications, and digital content strategies. Candidates should be passionate about sustainability and innovative agriculture, and have a bachelor's degree in marketing or communications.

Qualifications

• 10+ years of experience in brand marketing or integrated campaign leadership in CPG or food sectors.
• Strong leadership with proven ability to manage teams and cross-functional stakeholders.
• Demonstrated success in executing multi-channel marketing programs.

Responsibilities

• Lead the annual integrated marketing calendar for campaigns and product launches.
• Develop and manage corporate and brand communications strategies.
• Oversee content for digital channels and manage agency relationships.

Skills

Leadership

Communication

Storytelling

Marketing Strategy

Digital Analytics

Education

Bachelor's degree in Marketing, Communications, or related field

Tools

Marketing Automation Systems

Digital Analytics Tools

Job description

A growing agriculture company based in Detroit is seeking a Director of Brand Experiences and Communications to lead brand strategies and campaigns. The ideal candidate will have over 10 years of experience in brand marketing and strong leadership skills. This full-time role includes overseeing integrated marketing, communications, and digital content strategies. Candidates should be passionate about sustainability and innovative agriculture, and have a bachelor's degree in marketing or communications.