Brand Experience Associate

FF Inc; City of Utica (NY); On-site; USD 40,000 - 55,000; Full time

Benefits offered by this job

Performance bonuses

Access to exclusive events

Free branded gear

Paid training

Job summary

FF Inc in Utica, NY is seeking a Brand Experience Associate to join our growing team and help lead live events, pop-ups, and community activations. You’ll be at the center of where marketing, events, and sales meet, planning and executing activations with guests and brand ambassadors.

If you’re energetic, outgoing, and thrive in fast-paced environments, this is the role for you. Some evenings and weekends may be required to support events.

Qualifications

• 0-2+ years of experience in brand marketing, events, promotions, or customer engagement, entry level welcome.
• Outgoing, personable and confident speaking with diverse audiences.
• Highly organized and able to manage multiple projects simultaneously.
• Proactive self-starter who takes initiative in fast-paced environments.
• Passionate about brand storytelling, community engagement and memorable experiences.
• Flexible schedule, including some evenings and weekends for events.
• Able to lift and carry event materials up to 25 lbs.

Responsibilities

• Plan, organize, and execute brand activations, pop-ups, and community events from start to finish.
• Oversee event set-up, signage, and logistics for polished execution.
• Engage with attendees, answer questions and provide product information with enthusiasm.
• Gather customer feedback and event insights to improve future activations.
• Partner with marketing and sales to align events with brand goals and campaigns.
• Contribute creative ideas for new events and experiential marketing.
• Represent the company's brand voice and values in interactions.

Skills

Brand marketing

Event management

Customer engagement

Sales support

Campaign planning

Job description

Brand Experience Associate (Full-Time) Location: Utica, NY

Are you passionate about creating memorable experiences and connecting people with brands in fun, authentic ways? We're looking for a Brand Experience Associate to join our growing team and help lead our live events, pop-ups, and community activations.

In this role, you'll be at the center of where marketing, events, and sales meet. You won't be sitting on the sidelines - you'll be helping plan and execute activations, engaging directly with guests, supporting brand ambassadors, and ensuring every event reflects our brand's energy and values.

If you're energetic, outgoing, and thrive in dynamic, people-focused environments, this is the role for you.

What You'll Do

• Plan, organize, and execute brand activations, pop-ups, and community events from start to finish.
• Oversee event set-up, signage, and logistics to ensure polished, professional execution.
• Engage with event attendees, answer questions, and provide product/service information with enthusiasm and confidence.
• Gather customer feedback and event insights to help improve future activations.
• Partner with the marketing and sales teams to ensure events align with brand goals and campaigns.
• Contribute creative ideas for new events and experiential marketing initiatives.
• Represent the company's brand voice and values in every interaction.

Who You Are

• 0-2+ years of experience (entry level candidates welcomed to apply!) in brand marketing, event management, promotions, or customer engagement (retail, hospitality, or experiential marketing experience a plus).
• Outgoing, personable, and confident speaking with diverse audiences.
• Highly organized and detail-oriented, able to manage multiple projects simultaneously.
• A proactive self-starter who takes initiative and thrives in fast-paced environments.
• Passionate about brand storytelling, community engagement, and creating memorable experiences.
• Flexible schedule, including some evenings and weekends for events.
• Able to lift and carry event materials (up to 25 lbs).

What You'll Gain

• Hands-on experience in experiential marketing, event production, and community engagement.
• Opportunities to lead brand activations and represent top-tier partners.
• Collaboration with marketing and creative professionals who value innovation and teamwork.
• Career growth potential within a rapidly expanding marketing and events team.
• A fun, inclusive, and dynamic environment where your ideas make a real impact.

Perks

• Performance bonuses and growth opportunities
• Access to exclusive events and brand experiences
• Free branded gear and event swag
• Paid training and ongoing professional development

Skills: pop-ups,brand marketing,activations,customer,sales,events,campaigns