Brand & Events Marketing Coordinator

Aramark; Williamsburg (VA); On-site; USD 32,000 - 36,000; Full time

Job summary

Aramark is seeking a Marketing Coordinator in Williamsburg, VA to support both onsite Operations and Corporate Marketing. You will coordinate, organize, and execute communication initiatives to bring the brand to life, including events, learning programs, and community activities.

You will help develop customer presentations, manage engagement activities for new products, and contribute to creative marketing campaigns across traditional, digital, and social channels.

Qualifications

• Requires content creation experience (blogs, press releases, internal communication, social media posts).
• Requires a high school diploma or equivalent.
• Excellent oral and written communication skills.
• An eye for design and branding.
• Strong research, project management and analytical skills.
• Advanced knowledge of Microsoft Office and Adobe applications.
• Excellent project management skills with a proactive approach to all projects.

Responsibilities

• Supports the operations team in executing innovation launches that drive profit growth.
• Leads the development of creative customer presentations, centering all marketing efforts to achieve immediate and long-term business goals.
• Coordinates engagement activities showcasing new products and programs.
• Work with the Regional Marketing Manager to identify new marketing opportunities by category, recommending actions, plan projects, estimate costs and manage projects to completion.
• Manages website content, enhancements, and further development.
• Executes on-site market research initiatives including intercept and digital surveys.
• Provides market research, campaign results and consumer trends and put together action plans to further strengthen our services program.
• Supports the development, implementation, and execution of the client’s brand strategy.
• Designs location specific traditional, digital, and social marketing campaigns; measure the effectiveness and sales data for each initiative.
• Updates and manages content of marketing materials and coordinates print production when required.
• Drives innovation via technology providing a strategic marketing plan as well as implementation support for multiple platforms such as digital screens and mobile applications.
• Executes, measures and tracks participation for Aramark vendor partner programs.
• Builds and maintains core relationships with clients, and local communities.
• Supports other Aramark locations as required

Skills

Content creation

Communication skills

Branding/design sense

Project management

Analytical skills

Microsoft Office

Adobe applications

Education

High school diploma

Tools

Microsoft Office

Adobe Creative Suite

Job description

Aramark is seeking a Marketing Coordinator in Williamsburg, VA to support both onsite Operations and Corporate Marketing. You will coordinate, organize, and execute communication initiatives to bring the brand to life, including events, learning programs, and community activities.

You will help develop customer presentations, manage engagement activities for new products, and contribute to creative marketing campaigns across traditional, digital, and social channels.