Brand Designer

The Publish Press; New York, Northern (NY, KY); Hybrid; USD 60,000 - 90,000; Part time

Job summary

The Publish Press is seeking a bold Brand Designer for a contract role, on-site or hybrid in New York. You will help build and maintain the brand guide, ensuring a clear, consistent visual identity across decks, social content, and internal/external materials.

Ideal candidates have a strong portfolio showing variety in brand voices, expert use of Illustrator/Photoshop/InDesign and Figma, plus the ability to translate a brand into scalable design systems across formats.

Qualifications

• Experience building brand identity systems and brand guidelines.
• Strong portfolio showing diverse brand voices across industries.
• Proficiency with Adobe Creative Suite and Figma; Canva deck-building is a plus.

Responsibilities

• Help build and maintain the brand guide for consistency across materials.
• Create decks and social assets aligned with the brand identity.
• Collaborate with internal team to translate brand into scalable design systems.

Skills

Brand identity systems

Portfolio development

Design trend intuition

Communication

Education

Bachelor's degree in Graphic Design

Tools

Adobe Illustrator

Photoshop

InDesign

Figma

Canva

Job description

Brand Designer

We're looking for a bold, detail-obsessed Brand Designer to join our team on a contract basis. If you set trends instead of following them and can turn a feeling into a visual identity people remember, this is the role for you.

The Role

This is a contract role, on-site or hybrid role for a Brand Designer supporting Pufferfish's brand and client campaign design needs. You'll help build out and maintain Pufferfish's brand guide, establishing a clear, consistent visual identity across everything from decks and social to internal and external materials.

Qualifications

• Proven experience building brand identity systems, style guides, or visual brand guidelines
• Compelling portfolio showing range across different brand voices and industries
• Proficiency in design tools such as Adobe Creative Suite (Illustrator, Photoshop, InDesign) and Figma, experience building decks in Canva is a plus
• Immersed in internet culture and design trends, with instincts for setting the tone rather than just following it
• Ability to translate a brand's identity into a flexible, scalable design system that works across formats and platforms
• Strong communication skills and comfort working directly with the internal team
• Bachelor's degree in Graphic Design, Visual Arts, or a related field is a plus
• Experience working in a fast-paced, collaborative, and creative environment