Brand Design Evaluation Architect

Mercor; New York (NY); On-site; USD 90,000 - 120,000; Full time

Job summary

Mercor is partnering with a leading AI research organization to engage experienced brand designers for a project focused on evaluating how well AI systems perform real-world brand and design work.

Rather than producing deliverables yourself, you will define what excellent work looks like: designing task-specific grading criteria and scoring completed work samples with rigorous, well-reasoned written justifications.

Qualifications

• 5+ years of professional experience in brand, visual, or graphic design.
• Experience at world-class independent brand and design agencies (e.g., Pentagram, Wolff Olins, Landor, Collins, IDEO).
• Experience in core brand disciplines: Creative Director, Brand Designer (logo, visual identity, supporting graphics), Web Designer (UI/UX, web architecture), or Graphic Designer.
• Deep fluency in typography, layout and visual hierarchy, color, composition, logo and brand identity systems.
• Exceptional written communication, with ability to explain exactly why a piece of work does or does not meet the bar.
• Detail-oriented, consistent, and comfortable with peer calibration of judgment.
• Experience with copywriting and brand messaging — including audience and competitor research and positioning.
• Prior experience with AI training, evaluation, or human-data projects is a strong plus.

Responsibilities

• Design precise, task-specific grading criteria for real-world brand design deliverables.
• Score AI-generated and human work samples against those criteria with detailed written justifications.
• Apply consistent, evidence-based judgment so scores are reproducible and defensible.
• Incorporate structured feedback from senior reviewers and iterate quickly on your work.

Skills

Brand design

Graphic design

Typography

Layout and visual hierarchy

Logo design

Job description

Mercor is partnering with a leading AI research organization to engage experienced brand designers for a project focused on evaluating how well AI systems perform real-world brand and design work.

Rather than producing deliverables yourself, you will define what excellent work looks like: designing task-specific grading criteria and scoring completed work samples with rigorous, well-reasoned written justifications.