Brand Creative Lead — Main Channel Integrations

Beast Industries; Greenville (NC); On-site; USD 90,000 - 130,000; Full time

Benefits offered by this job

Medical insurance

Dental & Vision coverage

Life insurance

401k with company match

Relocation assistance & housing for 90

Job summary

Beast Industries seeks a Main Channel Brand Creative to own and execute brand integrations for the main channel. You will translate briefs into concepts, pitch ideas, and ensure brand partnerships elevate content without compromising tone or quality.

You will act as the creative authority, protecting video standards while aligning partnerships with partner objectives. The role emphasizes visual storytelling, collaboration with business teams, and delivering concepts on tight timelines.

Qualifications

• 5+ years of experience in creative development, advertising, branded content, or content strategy.
• Experience at a creative agency or in-house brand studio preferred.
• Strong understanding of YouTube content mechanics, including pacing, hooks, and audience retention.
• Ability to develop and present visual storytelling concepts clearly to internal teams and partners.
• Experience operating at the intersection of creative and commercial objectives.
• Ability to deliver high-quality creative work under compressed timelines.
• Experience working with major consumer brands and understanding how brand teams evaluate creative.

Responsibilities

• Translate brand briefs into creative concepts, scripts, visual treatments, and pitch materials for main channel integrations.
• Ensure all brand concepts meet the main channel content quality bar and do not weaken the video.
• Develop multiple creative approaches per brief, including varying levels of integration.
• Partner with business development and partnerships teams to create pitch-ready concepts for prospective deals.
• Build visual mockups, narrative walkthroughs, and campaign story arcs for partner presentations.
• Participate in brand pitch meetings as the creative representative, speaking to execution and audience impact.
• Maintain a brand creative playbook defining voice, visual language, and creative principles for each partnership.
• Ensure consistency across multiple videos within a partnership arc.
• Serve as the single point of creative accountability for brand integrations on main channel.

Skills

Creative development

Advertising

Branded content

Content strategy

Job description

Beast Industries seeks a Main Channel Brand Creative to own and execute brand integrations for the main channel. You will translate briefs into concepts, pitch ideas, and ensure brand partnerships elevate content without compromising tone or quality.

You will act as the creative authority, protecting video standards while aligning partnerships with partner objectives. The role emphasizes visual storytelling, collaboration with business teams, and delivering concepts on tight timelines.