Brand Creative Director: Lead Bold Platform Campaigns

Chime; San Francisco (CA); On-site; USD 201,000 - 279,000; Full time

Benefits offered by this job

Hybrid in-office policy

Wellbeing benefits

Parental leave

Wellness stipend

Equity package

Job summary

Chime is seeking a Creative Director to shape the brand's look, sound, and feel across campaigns, films, social, partnerships and content. You will lead an in-house team of art directors, designers and copywriters, and guide external agencies to scale bold, platforms-based ideas that drive awareness and conversions.

You will steer the creative strategy, mentor the team, and collaborate with cross-functional leaders to ensure the work aligns with business goals and resonates with customers.

Qualifications

• 8+ years in creative leadership, including at least 5 leading brand-level work.
• A portfolio of consumer-facing campaigns you can walk us through—the strategic problem, the idea, and what happened.
• At least one brand platform you built or meaningfully shaped that changed how people saw a company.
• Experience in a creative agency environment, and the craft standard that comes with it.
• Work that has run in more than one form: brand film or broadcast produced with agency and production partners, social-native work, and partnership or activation initiatives.
• A track record leading and developing a small in-house creative team, and getting the best out of external partners.
• Fluency across the funnel, including the view that lower-funnel work is a creative problem too.
• Excellent communication and presentation skills — you can sell an idea into a skeptical room and explain why it is right.
• Practical experience using AI tools in the creative process, and a point of view on where they help and where they do not

Responsibilities

• Set and evolve the creative vision for the Chime brand, and translate it into storytelling that drives awareness and consideration.
• Lead integrated campaigns end to end — from platform and concept through production and final execution across brand film, social, partnerships, activations and owned channels.
• Champion bold ideas, and make the case for them clearly to marketing, product and executive stakeholders.
• Build creative that travels: social-first thinking, talent and partner collaborations, and moments designed to be shared.
• Partner with brand, growth, product marketing and media leads so ideas hold up across the full funnel and are measurable against business goals.
• Lead, mentor and grow a team of art directors, designers and copywriters, and set the standard for the quality of work the team ships.
• Run creative reviews and brainstorms that raise the level of the idea, with clear direction and feedback people can act on.
• Manage external creative agencies, production houses, and media and talent partners, and hold them to the same bar.
• Use the tools that make a modern creative team faster — including AI in concepting, iteration and production — and help the team adopt what genuinely works.
• Keep a sharp read on our members, the category and the cultural landscape, and let it shape the work

Skills

Creative leadership

Brand storytelling

Campaign management

Communication & presentation

AI in creative process

Job description

Chime is seeking a Creative Director to shape the brand's look, sound, and feel across campaigns, films, social, partnerships and content. You will lead an in-house team of art directors, designers and copywriters, and guide external agencies to scale bold, platforms-based ideas that drive awareness and conversions.

You will steer the creative strategy, mentor the team, and collaborate with cross-functional leaders to ensure the work aligns with business goals and resonates with customers.