Brand Copywriter for Member-Focused Campaigns

University Federal Credit Union

Austin (TX)

On-site

USD 60,000 - 85,000

Full time

8 days ago

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Job summary

University Federal Credit Union is seeking a skilled Copywriter to develop strategic concepts and persuasive copy for UFCU across channels including email, radio, digital, social, signage, videos, and articles. You will champion UFCU’s tone and brand voice, collaborate with designers and marketers, and translate insights into engaging campaigns.

This exempt role reports to the Creative Services Manager and is based in Austin, TX.

Qualifications

Bachelor’s degree in marketing, communications, English or equivalent; four years of relevant experience may substitute for a degree.
Minimum four (4) years of experience writing for a wide variety of media.
Experience utilizing Microsoft Office and Adobe Suites.
Must be bondable.

Responsibilities

Create copy for advertising materials including digital display, social, in-store signage, videos, and email.
Review, revise, and rewrite copy as necessary.
Collaborate with graphic designers, content creators, and marketing partners to develop brand communications.
Understand briefs and consumer research to create relevant, engaging concepts and copy.
Support creative content creator to develop copy for video, including directing talent if needed.
Think creatively and strategically to generate engaging campaign themes.
Elevate the UFCU brand while supporting business goals and objectives.
Develop copy in UFCU brand voice and push innovative ideas for copy.