Brand & Communications Manager for Music Education

Guitar Center Inc.; Raleigh (NC); On-site; USD 100,000 - 120,000; Full time

Job summary

Music & Arts is part of Guitar Center Inc. seeking a Communications, Culture, and Experience Manager to shape voice and storytelling for Associates, customers, educators, parents, and students.

The role blends writing, project leadership, and brand content across channels. You’ll drive brand voice, editorial calendars, and collaborate with Brand, Digital, Marketing, Creative, School Services, and Lessons to translate business priorities into compelling messages for internal and customer-facing

Qualifications

• Bachelor’s Degree in Communications or 5–7 years of directly relevant experience.
• 5+ years of directly relevant work experience including leadership.
• Exceptional written and oral communication with adaptable tone.

Responsibilities

• Drive communication initiatives across Music & Arts to support priorities, culture, and brand.
• Write, edit, publish, and deliver impactful communications for Associates and internal channels.
• Develop creative content and copy for brand initiatives across campaigns and digital experiences.
• Define and evolve brand voice; ensure copy is clear, consistent, and audience appropriate.
• Partner with Brand, Digital, Marketing, Creative, School Services, Lessons, and others to translate objectives into stories.
• Maintain editorial/content calendars linking communications with brand moments.
• Edit and proofread high-visibility communications ensuring accuracy and brand alignment.
• Drive Associate engagement and reinforce Music & Arts priorities and values.
• Monitor impact and metrics of communications campaigns; make recommendations.
• Serve as trusted partner for leaders translating priorities into messages; mentor team members.

Skills

Brand storytelling

Editorial copywriting

Project management

People leadership

Cross-functional collaboration

Digital communications

AP style

Adobe Creative Suite

Portfolio review

Brand voice development

Education

Bachelor's Degree in Communications

Tools

Adobe Creative Suite

Microsoft Office 365

Job description

Music & Arts is part of Guitar Center Inc. seeking a Communications, Culture, and Experience Manager to shape voice and storytelling for Associates, customers, educators, parents, and students.

The role blends writing, project leadership, and brand content across channels. You’ll drive brand voice, editorial calendars, and collaborate with Brand, Digital, Marketing, Creative, School Services, and Lessons to translate business priorities into compelling messages for internal and customer-facing