Brand & Communications Director

Bay Area Community Resources, Inc; El Cerrito (CA); Hybrid; USD 130,000 - 140,000; Full time

Benefits offered by this job

Medical insurance

Dental insurance

Vision insurance

Life insurance

FSA

WellHub

Pet Insurance

Employee Assistance Program

Wellness fair

Professional development

Job summary

Bay Area Community Resources, Inc. seeks a Director of Marketing and Communications to steward BACR’s brand, culture, and external presence.

Reporting to the CEO, you will unite internal communications with external storytelling, aligning staff engagement with mission-driven branding across the Bay Area. The role requires 7+ years in leadership marketing/communications, with expertise in brand strategy, stakeholder storytelling, and crisis management within nonprofit contexts.

Qualifications

• 7+ years of progressive leadership experience in marketing, internal/external communications, public relations or brand strategy, nonprofit or social impact sector preferred.
• Experience designing internal communication systems for large, distributed workforces.
• Ability to translate complex organizational initiatives into persuasive narratives for executives and funders.

Responsibilities

• Develop and execute internal communication strategy aligning with BACR mission and goals.
• Design cascading communication processes from executive team to all staff.
• Oversee intranet/community management (Workvivo) and ensure consistent internal branding.
• Coordinate CEO/executive visibility for external events and announcements.
• Lead crisis communications and monitor current events in partnership with leadership.
• Support fundraising and donor engagement through strategic communications.

Skills

Storytelling

Internal communications

Brand strategy

Leadership

Crisis communications

Public relations

Digital media

Education

Bachelor's degree or equivalent

Tools

Workvivo

Slack

Job description

Bay Area Community Resources, Inc. seeks a Director of Marketing and Communications to steward BACR’s brand, culture, and external presence.

Reporting to the CEO, you will unite internal communications with external storytelling, aligning staff engagement with mission-driven branding across the Bay Area. The role requires 7+ years in leadership marketing/communications, with expertise in brand strategy, stakeholder storytelling, and crisis management within nonprofit contexts.