Brand Associate - Dixie Plates - Hybrid Role

Georgia-Pacific LLC; Atlanta (GA); On-site; USD 55,000 - 75,000; Full time

Job summary

Georgia-Pacific LLC is seeking a Brand Associate for the Dixie® Plates business, an early-career role offering broad experiences in brand and business management with ownership from day one.

The position emphasizes commercialization, portfolio leadership, and cross-functional collaboration to drive launches and performance, with a focus on quality and customer experience.

Qualifications

• Bachelor's degree or higher.
• Experience organizing and managing multiple priorities.
• Experience using Microsoft Excel and PowerPoint.

Responsibilities

• Drive commercialization of new products from planning through launch.
• Partner cross-functionally to align priorities and move work forward.
• Own SKU setup, product transitions, sales catalog and samples.
• Anticipate risks to ensure successful launches and business outcomes.
• Build scorecards and analyze sales, consumer and competitive dynamics.
• Turn data into insights and recommendations for partners.
• Collaborate with manufacturing, quality and consumer care teams to resolve issues.
• Lead commercialization-related meetings and set clear objectives.

Skills

Excel

PowerPoint

Education

Bachelor's degree or higher

Tools

Microsoft Excel

PowerPoint

Job description

Your Job

Georgia-Pacific is seeking a Brand Associate to join the Dixie® Plates business. This is an early-career role for someone who wants to build broad experience in brand and business management while taking meaningful ownership from day one.

What You Will Do

Commercialization & Portfolio Leadership

• Drive commercialization of new products and product changes from planning through launch
• Partner cross-functionally to align priorities, resolve issues and move work forward
• Own key commercialization and portfolio processes, including SKU setup, product transitions, sales catalog and samples
• Anticipate risks and manage trade-offs to ensure successful launches, transitions and business outcomes

Business Performance & Economic Thinking

• Build and maintain scorecards that help the team understand the brand, category and business performance
• Analyze sales, consumer and competitive dynamics to identify trends, risks and opportunities to strengthen the business
• Develop an understanding of the economic drivers of the business and use that understanding to evaluate alternatives
• Turn data into clear insights, implications and recommendations for business partners

Product Quality & Consumer Experience

• Serve as a day-to-day business partner on product quality and consumer experience
• Partner with manufacturing, quality and consumer care teams to identify and resolve issues
• Analyze quality and consumer feedback to identify trends and opportunities for improvement
• Help ensure our products consistently deliver against consumer and customer expectations

Cross-Functional Leadership

• Plan and lead key business activities, including commercialization working sessions, plant site meetings and National Sales Meeting activities, ensuring clear objectives, decisions and follow-through
• Bring structure and clarity to complex or ambiguous problems and communicate recommendations simply
• Seek diverse perspectives and challenge constructively to help teams make better decisions

Who You Are

• Intellectually curious: You enjoy learning, asking questions and understanding the “why.”
• Economic-minded. You consider alternatives and trade-offs to help make good decisions
• Collaborative: You build relationships and enjoy working with others to get things done
• Comfortable with ambiguity: You can create structure and move forward when the answer or path is not obvious
• Proactive: You take initiative, follow through, and seek ways to contribute

Basic Qualifications

• Bachelor's degree or higher
• Experience organizing and managing multiple priorities
• Experience using Microsoft Excel and PowerPoint

What Will Put You Ahead

• Experience in CPG, Retail or Away from Home segments
• Familiarity with Circana, Nielsen or other syndicated/category data sources
• Experience supporting product launches, commercialization, or portfolio management
• Demonstrated leadership through work, internships, academic experiences, or other organization

At Koch companies, we are entrepreneurs. This means we openly challenge the status quo, find new ways to create value and get rewarded for our individual contributions. Any compensation range provided for a role is an estimate determined by available market data. The actual amount may be higher or lower than the range provided considering each candidate's knowledge, skills, abilities, and geographic location.

Hiring Philosophy

All Koch companies value diversity of thought, perspectives, aptitudes, experiences, and backgrounds. We are Military Ready and Second Chance employers. Learn more about our hiring philosophy here.

Who We Are

At Koch, employees are empowered to do what they do best to make life better. Learn how our business philosophy helps employees unleash their potential while creating value for themselves and the company.

Our Benefits

Our goal is for each employee, and their families, to live fulfilling and healthy lives. We provide essential resources and support to build and maintain physical, financial, and emotional strength - focusing on overall wellbeing so you can focus on what matters most. Our benefits plan includes - medical, dental, vision, flexible spending and health savings accounts, life insurance, ADD, disability, retirement, paid vacation/time off, educational assistance, and may also include infertility assistance, paid parental leave and adoption assistance.

Equal Opportunities

Equal Opportunity Employer, including disability and protected veteran status. Except where prohibited by state law, some offers of employment are conditioned upon successfully passing a drug test. This employer uses E-Verify.